Elepano Lim Ocampo-Tan Ramos Rasco Sagun Wijesekara World-class Filipino hospitality.

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Presentation transcript:

Elepano Lim Ocampo-Tan Ramos Rasco Sagun Wijesekara World-class Filipino hospitality

Opportunities -Big retiring market -Increase in foreign investment -Tourism industry boom -Category gap Threats -International competition -Weather conditions Strengths -Filipino hospitality -High class amenities INVEST!THINK ABOUT IT Weaknesses -Virtually unknown brand -Experience WORK ON ITGET OUT!

 Target market: retirees (50 y/o above)  Location: Palawan  Situated within walking/ biking distance from the beach  Bio-diversity

 Condotels  Membership  Food and beverage services (fine dining, café, snack bar)  Resort amenities:  Pool, massage and spa services  Karaoke, chess, nature trips, bird watching  Sailing to nearby islands, water sports, scuba diving  Health and wellness center  Souvenir shop  Theater

 Pricing system:  Lease or buy own unit Lease: $300 per day Buy: P10-15M Membership: P1,000,000 lifetime  100 fully-furnished units  Staff: Filipino locals  Management (marketing and sales): multinational