Developing Your Advocacy Plans 5As – Protecting Children and Families from Tobacco: Leadership Advocacy Training April 25-26, 2013.

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Presentation transcript:

Developing Your Advocacy Plans 5As – Protecting Children and Families from Tobacco: Leadership Advocacy Training April 25-26, 2013

© 2013 American Medical Association. All rights reserved. 2 Objectives Understand Unique Role Identify the Plan Components and Steps Address Obstacles Describe Tools Developing the Plan

© 2013 American Medical Association. All rights reserved. 3 You Are Naturals Advocate with patients Extend office/clinic work Impact Clinical engagement Community engagement BETTER HEALTH OUTCOMES

© 2013 American Medical Association. All rights reserved. 4 Identifying obstacles “I just can’t fit anything else into my schedule.” “I need to see the results to know that I’m using my time wisely.” “Advocacy is best left to a professional advocate.” “Where and when does advocacy begin and what’s the end game?”

© 2013 American Medical Association. All rights reserved. 5 Physician advocacy: Benefits Personalize an issue Be a constituent Make an impact Improve public health Provide credibility Lend a powerful voice

© 2013 American Medical Association. All rights reserved. 6 ✓ ✓ ✓ ✓

Define problem - Outline goals Think about your community Think about your patients How will change happen for a particular policy initiative? 7

© 2013 American Medical Association. All rights reserved. 8 Know your audience Who is your audience? Why should the community support the issue? Who can help you achieve your goal(s); who opposes the issue (and why)?

© 2013 American Medical Association. All rights reserved. 9 Strategy, tactics, timeline Develop strategies (the “how”) to help you achieve your goal(s) Discuss and commit to specific tactics (the “what”) Identify metrics – what does success look like? What are achievable goals? Evaluate success of local outcomes

© 2013 American Medical Association. All rights reserved. 10 Get involved Attend a community meeting Leverage your involvement Identify online resources Contribute Speak up Make your case

© 2013 American Medical Association. All rights reserved. 11