 1 E-commerce companies to individual customers (Business-to- Consumer), and the term is shorthand for B2C, which represents trade between the companies on the one hand and individual customers on the other hand.

 2 e-commerce companies to companies (Business-to-Business), referred to as a shortcut symbol B2B; representing electronic trade exchange between the company and other

 Marketing more effective, more profits  The adoption of the companies on the internet in marketing, allows them to showcase their products and services in various parts of the world without interruption - for several hours a day, seven days a year - which provides these companies a greater opportunity to reap the profits, as well as access to more customers

 Reduction of corporate expenses

 1/  1 - save time and effort: open electronic markets (e- market) on a permanent basis (throughout the day without any holiday), does not require customers to travel or wait in a queue to buy a particular product, and not have to move this product into the house. Does not require the purchase of a product more than clicking on the product, and enter some information about the credit card. There are in addition to credit cards, many of the payment systems such as the appropriate use of electronic money (E-money)

 2 - Freedom of choice: e-commerce provides a wonderful opportunity to visit different kinds of shops on the Internet, in addition to that, it provides customers full information about the products. This is all done without any pressure from the vendors

 3 - lower prices: There are many online companies that sell goods at prices lower than traditional stores, because online shopping offers many of the costs incurred in the ordinary shopping, which is in the interest of customers.

 - User's satisfaction:

 : increasing day by day the number of merchants who express optimism for the desired benefits of e-commerce, as it allows the trade of new small businesses compete with large companies. And developed many techniques to overcome the obstacles faced by customers, particularly at the level of confidentiality and security of financial transactions on the Internet, and most important of these techniques protocol layers of security (Secure Socket Layers- SSL) and the Protocol to safe financial movements (Secure Electronic Transactions-SET), and result in the emergence of such technologies and solutions to remove many of the concerns that were for some people, these indicators and promise a bright future for e-commerce, and the bottom line is that electronic commerce has become a reality, and that the prospects and potential does not stop at