Quick Facts: Facebook Page 689 + likes Reach has exceeded 30,000 people Most active time is 8:00pm 70% of engagement is organic non paid Over 55 unique.

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Presentation transcript:

Quick Facts: Facebook Page likes Reach has exceeded 30,000 people Most active time is 8:00pm 70% of engagement is organic non paid Over 55 unique posts to page – photo bomb contest Created #stoprxaddiction Most popular post was an article about Narcan – reached almost 7,000 people 42% of fans are between Facebook.com/stoprxaddict ion

Quick Facts: People Highest page likers: Women age (26%), Second Highest: Women age (18%) Highest people reached: Women (41%), Second Highest: Men (33%) Highest engagement: Women (27%), Second highest: Women (16%) Takeaway: 74% of total reach is within year old men and women

Quick Facts: Content and Best Times to Engage Links were most engaging Best time to post is 8pm Best day to post is Friday

Quick Facts: Photo Bomb Contest Page and cause awareness campaign 55+ people have posted to the page There have been hundreds of shares and likes of the photos

Video Link: Quick Facts: PSA 1,659 YouTube views – countless other views via separate media sources Portuguese Kids filmed, acted and scripted the PSA Shown at local movie theater Created cast of relatable characters

Quick Facts: Memes and Events Meme: A humorous image with text that is spread rapidly via the internet Dr. Answers is the star of the campaign Leveraged images of the campaign at events and on the internet to spread awareness Internet awareness is particularly interesting because its measurable and wide reaching

Questions? Jasiel Correia II

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