Promote your website and get top listed in search engines Section E2 Andreas Livadiotis.

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Presentation transcript:

Promote your website and get top listed in search engines Section E2 Andreas Livadiotis

New Website in the WEB Lets assume you have recently built a new website unknown to the general public Lets assume you have recently built a new website unknown to the general public That the website you are trying to promote is not related to any other well known sites That the website you are trying to promote is not related to any other well known sites That you have a reason to produce some traffic either for e-commerce or a smaller site That you have a reason to produce some traffic either for e-commerce or a smaller site

Submit in the Search Engines Easy and Fast but no feedback Easy and Fast but no feedback Most times you are rejected from well known search engines Most times you are rejected from well known search engines Maybe you get better results from new search engines Maybe you get better results from new search engines

Affiliate – Exchange Links Affiliate with high ranking websites, but its quite hard if you are a new website Affiliate with high ranking websites, but its quite hard if you are a new website Affiliate with low ranking websites, so that you can share the traffic Affiliate with low ranking websites, so that you can share the traffic Exchange Links with others so that crawlers will find your site and index it Exchange Links with others so that crawlers will find your site and index it

Paid Listings Sponsor Links – Google AdWords, AdSense Sponsor Links – Google AdWords, AdSense Sponsor Results – Yahoo Sponsor Results – Yahoo Start with a low budget, see how it goes, then later on increase it Start with a low budget, see how it goes, then later on increase it Keywords – Choose keywords that suit your site and the price you want to pay Keywords – Choose keywords that suit your site and the price you want to pay

Buy and Sell Space - AdBrite The Internet's Ad Marketplace The Internet's Ad Marketplace Buy space from other website owners Buy space from other website owners Sell space to other website owners Sell space to other website owners

Advertising Companies Put others to do your marketing Put others to do your marketing Pay them to give you traffic Pay them to give you traffic Keep checking that they are actually increasing yours website traffic Keep checking that they are actually increasing yours website traffic

Tips to all methods PageRank™ - check you rank from Google PageRank™ - check you rank from Google Alexa rank – check your rank from alexa.com Alexa rank – check your rank from alexa.com Counters – see how many unique hits per day Counters – see how many unique hits per day Monitoring – where are the users coming from? Monitoring – where are the users coming from? Logs – how long they stay? What do they read? Logs – how long they stay? What do they read?

Conclusion Combining all the above methods would be the best solution Combining all the above methods would be the best solution Keep looking on what is going on (Up-to-date) Keep looking on what is going on (Up-to-date) Look for new products Look for new products Find more target traffic solutions Find more target traffic solutions Most important the actual website context! Most important the actual website context!