Communication Careers Emily Salazar, Career Services Career Services appointment: Call (512) or visit Moody Hall 134

Interesting Research Data Speaking and listening make up 69% of our total communication each day College students spend about 53% of their day listening, 17% reading, 15% speaking and 14% writing Most employees in North America spend about 60% of their day listening to each other

According to NACE Natl. Assoc. Colleges/Employers “The best jobs in virtually every industry will be filled by workers who can: write, speak, listen, and communicate EFFECTIVELY.”

According to the Wall Street Journal Employers in a 2009 study ranked communication abilities among the most desirable personal qualities of future employees

It Should Come As No Surprise… …That: There are MANY career opportunities for a person who studies Communication

Industries, Environments With Communication Related Jobs  Business  Advertising  Education/Teaching  Media/Radio/T.V./Broadcasting  Journalism  Public Relations  Law  Government/Politics  High Tech/Computer  Theater/Performing Arts  Health Care  Social and Human Services  International Relations and Negotiations  Writing/Publishing  Event Planning  Social Media  Public Speaking  Marketing/Sales  Organizational Communication

Some Communication Job Titles  Publication Editor  News Director  Publicist  Advertising Executive  Journalist  Labor Negotiator  Account Executive  Lobbyist  Author  Speech Writer  Film Director  Professor of Communication  T.V. Reporter  Media Relations Specialist

Top Jobs for Communication Majors What can I do with a degree in… communication?

Top Jobs for Communication Majors What can I do with a degree in… communication?

Broadcasting/Journalism Who hires?  Newspapers, magazines, TV, radio, freelance Job titles?  Newspaper reporter, Copy editor, Broadcaster Salaries/Outlook  Newspapers/broadcasting, $20-$30,000 entry-level  Large TV networks, 6 digits and more  Outlook: TV/Internet better

Advertising Who hires?  Ad agency, marketing departments, all industries Job titles?  Copywriter, art director, account exec., media planner Salaries/Outlook  Average, $55,000  Interactive and Web, $65-$80,000  Outlook: competition FIERCE

Public Relations Who hires?  PR firm, advertising agency, non-profit Job titles?  Writer, community relations coordinator, communication specialist Salaries/Outlook  Entry-level: $30,000  Outlook: significant growth, very competitive

Teaching Who hires?  Universities, two-year colleges, public schools Job titles?  Professor, teacher, adjunct faculty Salaries/Outlook  University, full-time = Ph.D.  Beginning teacher, $30-$40,000  Professor median salary/U.S., $78,000  Outlook: growing field

Preparing For Your Future Career in Communication

St. Edward’s Communication classes: Interpersonal & Organizational Gender, Group, Nonverbal, Organizational, Health, Family… Public Relations and Advertising Media, Adv/PR, Social Media, Creative Strategy, Persuasion… Media Arts and Broadcast Journalism Media Standards, Documentary, Film Theory, Journalism… Rhetorical and Cultural Studies Rhetoric, Argumentation, Political Comm, Legal Writing… Start With COMM Concentrations

Distinguish Major vs. Career Major and your Comm. Concentration are what you study in college Vs. “Career” which you can think of as the job title on your future business card Terminology in job search does not always match terminology in college

Think Long-Term Job or Graduate School after B.A.? Jobs are available in this field with a Bachelor’s degree Specialized positions and positions of greater authority and with higher salaries are available when you obtain a Master’s degree or Ph.D. Make yourself a timeline planner…(cont.)

Timeline – Career Planner Fall 2011This semester, almost over Spring 2012 Summer 2012 Fall 2012 Spring 2013 Summer 2013 Fall 2013DECISIONS: job or grad. school post B.A. Spring 2014Take GRE preparation class Summer 2014Take GRE grad. school admission test Fall 2014Graduate school application due (Fall ‘15) Spring 2015Class of ‘11 – Graduate SEU, B.A. Summer 2015 Fall 2015Enter graduate school

Develop a Competitive Resume The job market is challenging!!! From multi-100’s of resumes received only a dozen may be seriously considered for an interview. Getting into graduate school also challenging Degree and GPA important; experience is equally important

Join Professional Associations SEU Communication Society SEU PR Student Society Assoc. for Women in Communication American Communication Assoc. National Communication Assoc. Associations for specialty areas Example: International Assoc. of Business Communicators

Get Experience!!! Comm. Major requires 1 internship; do 2-3 internships Internships = pd./unpaid, credit/non-credit, freshman through senior year (excluding requirements of degree or employer) Get involved in campus activities: service, leadership, etc. Study abroad

Familiarize Yourself With Job Postings, Titles, Descriptions Monster.com, simplyhired.com, etc. Occupational Outlook Handbook More sources on Career Services website:

Take Advantage of Career Related Services/Resources Internship Fair: Nov. 2 Annual Job and Internship Fair: Mar. 29, 2012 Career workshops Hilltop Careers: job and internship database CPAM 1110 (Independent Study class and Graduate School/GRE prep class) Employer presentations Resources on Career Services website

Network, Network, Network Start early Build relationships throughout college years Develop a LinkedIn.com profile Conduct Information Interviews frequently Attend professional association conferences and local mix and mingle networking sessions Create a business card Purchase professional wardrobe Monitor your online/social media image

Many Many Opportunities in Communication The key is to: …study hard, …visit Career Services early (don’t wait until your last semester) …research and learn about your field …get LOTS of experience, …strongly consider graduate school …and build an extensive network.

Career Services Website