PERFORMANCE MARKETING GROUP PRESENTATION OVERVIEW “Performance- Based Marketing that makes a Difference”

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Presentation transcript:

PERFORMANCE MARKETING GROUP PRESENTATION OVERVIEW “Performance- Based Marketing that makes a Difference”

PMG Background Saw common need & trend with early-stage Client Companies Developed Market Programs & Campaigns to meet their Challenges, Opportunities & Problems – Over 18 year period – spawned development of standard Program Products Generated $500-$750 Million revenue (cumulatively) for client companies Dedication to High-Tech, with emphasis on Defense & Military and Healthcare Target Segments

PMG APPROACH Core Market Program Products Available as Standard Products (Internet-Based Business) Customizable for Client Programs & Campaigns PMG a One-Stop Source, with full accountability

PROGRAM MIX Competitive Replacement Program Vertical Industry Awareness Program Product Opportunity Program Network Development Program Target Opportunity Program Competitive Positioning Workshop Target Action Planning System Strategic Formulation Program

General Consulting Services - Telemarketing support - Market, Product and Competitive Studies - Business Development Support - Personal Training/Coaching

Client Program Examples (Partial) Heartwood 3-D Imaging – VIA, POP, TOP & Channel Partners (Defense & Mil) Silvus Communication –VIA, POP, TOP (Defense and Mil) Altera – Defense & Military Strategic Support Annapolis Micro – Customer & Competitive Profiling (Defense & Mil) H-P/DEC – VIA & TOP (Retail Industry) REI/Inforex – CRP, POP, TOP & SFP (Government & Commercial) Data International – TOP & POP (Government, Education & Commercial) DCA – TOP & Internal Training (Cross-Market) Software Institute – Internal Training (Cross-Market) Sanmina/Hadco – TOP (Semiconductor) CardioData – VIA, POP & CPW (Healthcare) Videotel – TOP & Market Research (Hotel Information Systems) Analogic (Division) – VIA, TOP & CPW (Defense & Mil) Sybase (Division) – TOP & POP – targeted at Alliance Partners Northpoint – TOP & Business Development (Commercial) VISTA – Strategic Consultation (Defense & Mil) – Domain Expertise Embedded Reps – VIA & TOP (Defense & Mil)

Working Relationship Project Fulfillment to Strategic Partner

Summary Proven & Mature Market Programs, backed by Client Experience Assurance of Program Uniformity & Continuity (One-Stop Source) Quick Ramp-Up with minimal investment Performance-based Programs that deliver tangible results