1.  Background  Vision & mission  Successful strategies  Failed strategies.

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Presentation transcript:

1

 Background  Vision & mission  Successful strategies  Failed strategies

 Verizon was founded as Bell Atlantic,which was one of the seven Baby Bells that were formed after AT&T Corporation was forced to breakup.Baby BellsAT&T Corporation  1997, Bell Atlantic expanded into New York and the New England states by merging with fellow Baby Bell NYNEX.New YorkNew EnglandNYNEX  In 2000 Bell Atlantic merged with GTE.GTE

He combined company elected to change its name to “Verizon“, a portmanteau of veritas (Latin for "truth") and horizon.portmanteauveritashorizon 威訊無線是目前美國最大的無線通訊服務供應 商

 To be the global market leader in delivering innovatine,integrated communications solutions to customers at home,at work and on the go.  To mobilize and empower the millions of individuals and organizations – employees,retirees,customers and nonprofits –that comprise the Verizon community.

 To promote employee and community volunteerism through matching incentives that recognize their dedication and time.  To build a strong and lasting infrastructure  To optimize returns for shareholders by leading a competitive integrated communications process that focuses on continuous improvement in service, quality, technology, process and cost.

 To be a customer-valued, world class, strategic and integrated communications provider that continually enhances Verizon’s competitive position globally.

Droid X Verizon Not having enough devices in stock Different operating system Support A robust line-up of devices Provide choice to customers Verizon’s Droid family Offer

Verizon 2007 decided to develop LTE 2008 released programs 2009 started to deploy million people coverd million people coverd million people coverd More than 97% of people America’s largest LTE network

May 21, 2002 Metromedia Fiber Network Inc., a telecommunications company, provided broadband connections in American. Verizon invested nearly $2 billion in Metromedia. Verizon provided Metromedia with $50 million of secured debt. Finally, Metromedia Fiber Files for Bankruptcy

July 27, 2012 Watch movies online at Redbox Instant Top four reasons for Redbox Instant failure Redbox Instant's website had been used by criminals to verify credit card numbers. Oct 7, 2014, Redbox Instant is not available outside the US.

 rrier-networks/6896.html rrier-networks/6896.html  4/8/28/ htm 4/8/28/ htm

 鄭力行 : background & vision & mission  廖云華 :successful strategies& 統整  楊士寬 : failed strategies