STATEGIC MANAGEMENT BBAD 495 GEORGE T. POTTER LIBRARY “An investment in knowledge always pays the best interest” » --Benjamin Franklin

Reference Hours Monday – Thursday9:00am to 10:00pm Friday9:00am to 5:00pm Saturday10:00am to 2:00pm Sunday2:00pm to 10:00pm If you need help, please contact me: Irene Kuchta Ext Or Come to Reference Desk

Ready Reference (Kept behind the Reference Desk) Market Share Reporter HF5410 M A compilation of market share reports from periodical literature Arranged by SIC Codes Company Index begins on page 999 of v. I World Market Share Reporter HF5410 W67 A compilation of global market share data from periodical literature Arranged by SIC Codes Company Index begins on page 485 Industry Surveys HC106.6 S Information on industries. A good place to find your companies competitors

Reference Corporate Affiliations HG4057 A U.S. Private Companies v.6 Listings for privately held companies with U.S. headquarters Circulating Doing Business in …K D64 Individual volumes by country

Library Homepage:

To use databases: From the Library’s Homepage choose Electronic Resources, then Resources by Subject – Business General Business File is the place to begin

Select: 1.Advanced Search 2.Company ProFiles 3.Enter company name 4.View the results 5.Choose the parent company by address or the citation with the largest # of employees 6.If there is a link to subsidiary information, you have picked the parent the company. 7.The column on the right links to articles on specific topics related to your company 8.Investment reports from brokerage houses. Since they do in depth research on companies, you sometimes find information not available elsewhere

1.Library Home Page : 2.Electronic Resources : 3.Resources by Subject : Business 4.General Business File 1 2

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The bottom of the General Business File citation for each company contains basic information on the company including SIC (standard industry classification) codes and access to company website. When you go to the company website, look for

Other Business databases: Thomson One Banker Analytics: Best accessed with ticker symbol. Tickers: Dell ValassisVCI DiageoDEO(ADR) LVMHnot traded on US exchanges MicrosoftMSFT

To find company information in Thomson: Use the ticker symbol Select Full Report for financials - Select Filings

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Other electronic resources: International - CountryWatch Marketing – Gallup Brain Human Resources –PsychArticles, Social Science Abstracts Information Systems – ACM Digital Library