Blue Team Kendall Aragon, Maddie Joeris, Caitlin Mcpherson, Kathleen Haines.

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Presentation transcript:

Blue Team Kendall Aragon, Maddie Joeris, Caitlin Mcpherson, Kathleen Haines

Objectives Metrics CTR: Engagements Lead to optimized landing pages Keywords: Increased Exposure Customer Awareness Conversions: Strategy Implementation Attain Competitive Advantage-  Market Share Optimize Landing Pages 90 score  99/100(C.A.)

Team Strategy Website Platform Optimized keyword management(SEO) Website Organization Product Differentiation 10  17 s associated with select products Ads

Key Insights 1. Don’t underestimate using s We utilized paid and organic searches to reach our audience Round 7 2. Use projected trends for tablets using keyword projections 3. Optimize Landing Pages-  Essential for Conversions Sony Tablet Apple Tablet

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