Ch 5: Stereotypes, Prejudice, & Discrimination Part 4: Oct. 1, 2010

Confirmation Bias Cognitive effect of searching for confirming info – Stone’s (1997) experiment – listen to tape of basketball game & evaluate “Mark Flick” How were evaluations consistent with racial stereotypes? Link with self-fulfilling prophecy?

Are stereotypes automatic? Devine’s research distinguishes between automatic & controlled processing of into. – Automatic – triggered under certain conditions – Controlled – can override stereotype in 2 nd step – Cognitive effort involved in controlled processing

What causes prejudice? 3) Culture – Importance of socialization by parents, peers, media, etc. – Gender stereotype examples What is a typical stereotype? Correlation between parents’ stereotypes & kids’ Links to parenting behaviors & kids’ play behaviors Partly due to gender role stereotypes (Eagly’s research)

Media effects – – Images may indicate how men/women should look – Research evidence of ‘face-ism’ Differences in media and film in how men & women are photographed:

Reducing prejudice 1) Intergroup contact – – Allport’s contact hypothesis – simple contact isn’t enough to change attitudes Early school desegregation in U.S. didn’t work to change attitudes Need certain conditions: – 1. mutual interdependence – 2. work toward common goals – 3. equal status – 4. informal interpersonal contact – 5. multiple contacts – 6. social norms of equality

2) Jigsaw Classroom – Aronson’s research is an application of the Robber’s Cave study – 5 th graders in mixed race groups work on project – What were the effects? – Why does it work?