Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL 1-1 Chapter Twelve Multiple Regression and Correlation Analysis GOALS When.

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Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL 1-1 Chapter Twelve Multiple Regression and Correlation Analysis GOALS When you have completed this chapter, you will be able to: ONE Describe the relationship between several independent variables and a dependent variable using a multiple linear regression equation. TWO Compute and interpret the multiple standard error of estimate and the coefficient of determination. THREE Interpret a correlation matrix. FOUR Setup and interpret an ANOVA table. Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 1999

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL 1-1 GOALS When you have completed this chapter, you will be able to: FIVE Conduct a test of hypothesis to determine whether regression coefficients differ from zero. SIX Conduct a test of hypothesis on each of the regression coefficients. Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 1999 Chapter Twelve Multiple Regression and Correlation Analysis

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Multiple Regression Analysis For two independent variables, the general form of the multiple regression equation is: X 1 and X 2 are the independent variables. a is the Y-intercept. b 1 is the net change in Y for each unit change in X 1 holding X 2 constant. It is called a partial regression coefficient, a net regression coefficient, or just a regression coefficient. 12-3

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Multiple Regression Analysis The general multiple regression with k independent variables is given by: The least squares criterion is used to develop this equation. Calculating b 1, b 2, etc. is very tedious. There are many computer software packages that can be used to estimate these parameters. 12-4

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Multiple Standard Error of Estimate The multiple standard error of estimate is a measure of the effectiveness of the regression equation. It is measured in the same units as the dependent variable. It is difficult to determine what is a large value and what is a small value of the standard error. 12-5

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Multiple Standard Error of Estimate The formula is: 12-6

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Multiple Regression and Correlation (Assumptions) The independent variables and the dependent variable have a linear relationship. The dependent variable must be continuous and at least interval-scale. The variation in (Y-Y’) or residual must be the same for all values of Y. When this is the case, we say the difference exhibits homoscedasticity. The residuals should be normally distributed with mean 0. Successive values of the dependent variable must be uncorrelated. 12-7

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL The ANOVA Table The ANOVA table gives the variation in the dependent variable (of both that which is and is not explained by the regression equation). 12-8

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Correlation Matrix A correlation matrix is used to show all possible simple correlation coefficients between all variables. ·The matrix is useful for locating correlated independent variables. ·How strongly each independent variable is correlated to the dependent variable is shown in the matrix. 12-9

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Global Test The global test is used to investigate whether any of the independent variables have significant coefficients. The hypotheses are: 12-10

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Global Test continued The test statistic is the F distribution with k(number of independent variables) and n-(k+1) degrees of freedom, where n is the sample size

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Test for Individual Variables This test is used to determine which independent variables have nonzero regression coefficients. The variables that have zero regression coefficients are usually dropped from the analysis. The test statistic is the t distribution with n-(k+1)degrees of freedom

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL EXAMPLE 1 A market researcher for Super Dollar super markets is studying the yearly amount families of four or more spend on food. Three independent variables are thought to be related to food expenditures. Those variables are: total family income, size of family, and whether the family has children in college

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL EXAMPLE 1 continued 12-14

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL EXAMPLE 1 continued Use a computer software package, such as MINITAB or Excel, to develop a correlation matrix. From the analysis provided by MINITAB, write out the regression equation: What food expenditure would you estimate for a family of 4, with no college students, and an income of $50,000? 12-15

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL EXAMPLE 1 continued Y’= (50) + 748(4) (0) = Conduct a global test of hypothesis to determine if any of the regression coefficients are not zero. H 0 is rejected if F>4.07 From the MINITAB output, the computed test statistic value is Decision: Since F=10.94>4.07, H 0 is rejected. Thus not all the regression coefficients are zero 12-16

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL EXAMPLE 1 continued Conduct an individual test to determine which coefficients are not zero. From the MINITAB output, the only significant variable is FSIZE (family size) using the p-values. The other variables can be omitted from the model. Thus, Using the 5% level of significance, reject H 0 if the p-value<

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL EXAMPLE 1 continued Since p-value =.039<.05, reject H 0 and conclude that. That is, the size of the family and the amount spent on food are significantly related

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Qualitative Variables & Stepwise Regression Qualitative variables are nonnumeric and are also called dummy variables. ·For a qualitative variable, there are only two conditions possible. Stepwise Regression leads to the most efficient regression equation. ·Only independent variables with significant regression coefficients are entered into the analysis. Variables are entered in the order in which they increase R^2 the fastest

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Analysis of Residuals A residual is the difference between the actual value of Y and the predicted value Y’. Residuals should be approximately normally distributed. Histograms and stem-and-leaf charts are useful in checking this requirement. A plot of the residuals and their corresponding Y’ values is used for showing that there are no trends or patterns in the residuals

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Residual Plot Y’ Residuals 12-21

Irwin/McGraw-Hill © The McGraw-Hill Companies, Inc., 2000 LIND MASON MARCHAL Histograms of Residuals Frequency Residuals 12-22