CGDD 4603

 Get a business  Determine which licenses you need in your statewhich licenses  Make sure your software is legit!  Get a separate bank account  Beta test  Get a Website (logos, downloads, images)  Make sure the game installs!

 Protect your game (DRM)  Limited time (with links to buy the game)  Demo version (with links to buy the game)

 Your app is one of thousands available  Need to market your app  Need to sell/distribute your app  Use publishers  Use digital distribution (portals)  Self publish!

 Mobile distribution  Android’s Marketplace  iPhone’s AppStore  Window’s Phone Marketplace Window’s Phone Marketplace  Intel’s AppUp Intel’s AppUp  Games for Windows Marketplace

 Try Big Fish  Free localization services  Can submit  PC games (description, images, genre, link to app)  Web Game (description and link)  Mobile game (images and app)

 Try Matrix Games  Requirements:  name of your company  primary contact information  name of the product  genre  a brief synopsis of the game  any fact sheets, screen shots, and sell sheets  territories available  anticipated gold master/completion date  an FTP location where we can download evaluation versions, if available

 Meridian4  Canadian, eh?  only:

 30 million players  Inherent DRM  Is it a mystery? Yes. And no.  See panel on right  See FAQ  How to submit  Must be around beta  Fill out a submission form

 Lesser known, but “millions” of users  Keep 70%  Contact through them

 25 million active users  850,000 daily transactions  Membership  Available through AppHub  $99/year  Allows developing for phone and Xbox 360

 Must pitch your game and your company  Once OK’d  Fill out submission form  Internal review process  Sign mutual NDA

 Arcade Town -  GameHouse -  Game Tunnel -  Grab -  MiniClip -  MSN-  Pogo -  Reflexive Arcade -  Total Gaming -  Yahoo Games -

 Try self publishing!  Get an Order Processor (~10% fee)  Plimus  BMT Micro  eSellerate  RegSoft

 Marketing  Try “The Indie Press Release Service”  They have contacts (through RSS feeds)  One press release per month  See the 4003 slides on marketing4003 slides

 Publishers offer 30-50% for deal  Make sure you get paid (too good to be true)  Ignore nationality (evil is everywhere)  Don’t focus on percentages (100% of $0)  Don’t make exclusive deals  Unless you’re making a LOT of $$  What if the company doesn’t do anything? **