Katrin Adt, Vice President of HR Development, Daimler AG

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Presentation transcript:

Katrin Adt, Vice President of HR Development, Daimler AG Global Summit of Women 2015 Katrin Adt, Vice President of HR Development, Daimler AG

Agenda Information about Daimler 1 2 Building your own brand

Daimler consists of five divisions

Daimler has 280,000 employees worldwide Regional distribution of workforce Daimler sales in Latin America 2014: Mercedes-Benz passenger cars in Brazil: > 11.000 Daimler Trucks / Buses in Brazil (the worlds biggest market) > 32.000 Trucks > 13.600 Buses Daimler Vans : >16.000 Vans

Agenda Information about Daimler 1 2 Building your own brand

Building your brand internally and externally Why? self marketing If you don’t do it, nobody else does

What is your brand standing for?

Play the game, but do not loose sight of your objective

The winner is nominated by others – invest in networking and mentoring

Thank you! Questions are welcome!

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