Warner Brothers Pictures Hannah Martin. Media Ownership  Warner Brothers Pictures is an American producer of film, television, and music entertainment.

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Presentation transcript:

Warner Brothers Pictures Hannah Martin

Media Ownership  Warner Brothers Pictures is an American producer of film, television, and music entertainment.  WB's headquarters is in Burbank, California and New York.  It is a subsidiary of Time Warner and WB has several subsidiary companies, including Warner Bros. Studios, Warner Bros. Pictures, Warner Bros. Interactive Entertainment, Warner Bros. Television, Warner Bros. Animation, Warner Home Video, New Line Cinema, TheWB.com, and DC Entertainment.  Warner owns half of The CW Television Network

Cross Media and convergence and synergy  WB have worked with many other companies in the past such as Paramount Pictures, Shangri-La Entertainment, Universal Pictures and especially New Line Cinema making many famous films such as  -A nightmare on Elm Street  -Hall Pass  -The conjouring  -We're the Millers  and are planning to make many more films with New Line Cinema such as Horrible Bosses 2.  Media convergence has many advantages as well as disadvantages such as increased advertisement, but sharing credit and profit.  Synergy is important as it helps advertise the company such as the WB shops that sell products related to the films made by the company.

Warner Brothers Pictures and technology (in the films) Gravity is a film by WB which is set entirely in space. The film was shown in 3D which makes sense as the genre and setting of the film means there were lots of parts which could be 3D. It makes the audience feel part of the film. All of this is obviously computer generated which uses complex technology such as certain software and skilled workers. How did they do it?

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Warner Brothers Pictures and technology (through advertisement) There are many ways to advertise new films, and many ways are often technology based. Such as;  TV  Radio  Through gaming Warner Brothers Pictures has used all of these techniques to advertise their films because they know that technology is part of so many people’s lives and it is the easiest and most effective way to get their new films out. Netflix and other online websites allow WB films to be assessable even without leaving the house so that they can be enjoyed anywhere, rather than just the cinema.