Generation Flux Secrets to survival and even success in the Digital Age

The irony: The pace of change, driven by the global adoption of social, mobile, & other new technologies, has created… Less visibility than ever in modern history about where we are headed!

The New Reality Uncertainty becoming the norm in boardrooms Key questions: Which competitive advantages have staying power? What skills matter most? How can you weigh risk & opportunity when the fundamentals of your business can change overnight?

Case Study: Cell Phone Market 5 years ago, 3 cell phone companies controlled 65% of the market; Nokia, RIM, & Motorola The iPhone…a single product…changed everything Today, Apple & Samsung dominate the market Unprecedented disruption in a global, multi-billion dollar market

Consider: Disruption of advertising & publishing The collapse of traditional print media Online education are eroding all of our assumptions about higher learning Twitter & social media tools are changing politics Cars are now rolling, talking, multi-media hubs A worlds where impoverished refugees would rather go without food than cell phones Where every form of media (music, TV, movies) are being reconsidered, remade, and threatened every day

Make No Mistake. This New Economy is for REAL! Despite global recession, currency crisis, & financial instability…the pace of disruption is roaring ahead A new approach will be required So who will thrive & prosper?

Generation Flux YOU! The first true digital generation (homo digi-sapien) The keys? A mind-set that embraces instability Tolerates (enjoys) the regular recalibration of careers Expects business models and assumptions to change constantly

New Principles to Thrive You don’t know what you don’t know Be Not Afraid Nuke Nostalgia There are no perfect role models

Lessons of Flux Institutions are increasingly out of date Long careers are dead The quest for business rules is dead Don’t count on established business models or a corporate ladder to point the way Silos between industries are breaking down

Industrial revolution gave way to global war, economic & political upheaval, “ism’s”, and cultural anxiety Not all change will be good; optimists will react one way & pessimists another “It’s not the strongest species that survives, or even the most intelligent. It is always the one adaptable to change.” Charles Darwin