DOCUMENTARY, ANIMATION OR INTERACTIVE GAMING? Astrid Gynnild, Ph.D., University of Bergen Paul C. Adams, Ph.D., University of Texas at Austin.

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Presentation transcript:

DOCUMENTARY, ANIMATION OR INTERACTIVE GAMING? Astrid Gynnild, Ph.D., University of Bergen Paul C. Adams, Ph.D., University of Texas at Austin

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THE DILEMMAS  Complex issues  Statistical language  Large-scale models  Long term fore-casts  The paradox of humans and nature

UNCERTAINTIES

How to communicate environmental risk?

Results  Information overload  Mental fatigue CognitionEmotion

Coping strategies  Overlooking environmental issues in media  Rationalizing

Attitudes  Feeling helpless and powerless  Believe in individual action (American pattern)  Believe in collective action (Scandinavian pattern)

What works and what doesn’t work?  Regular storytelling  One-sidedness, lack of ”objective” information  Affective cliches  Moralizing  Originality  Reliable data!  Interactivity/exploration  Humor +  Friend recommendation  Easy access NegativesPositives

provides new opportunities to explore complex news Interactive gaming

Choosing the US at the outset The results of one typical set of lifestyle patterns

Benefits of interactive gaming  Individual exploration  Active involvement in the news  Encourages group interactions  Visually appealing

“It makes you think while you are having fun!”