Augmented Reality lets you draw information forth from the shadows and not just access it but to actually experience and interact with it … The Beach Consulting Group LLC Bridging the Gap Between Virtual and Reality

Agenda  Introducing Sixth Sense Technologies  Mobile Apps o Channel Surfer o Collaborative Vision Tree  AR Example Use Cases o Interactive Print Materials, Books & Manuals o Electronic Training o Engineering Support o Advertising & Marketing  AR Channel Development Services

SIXTH SENSE TECHNOLOGIES Enhancing the World Around Us

Introduction  Sixth Sense Technologies o 'SixthSense' Technology is a term coined by the fluid interfaces group at MIT to describe a wearable gesture interface that can be used to interface with data in the real world. o The term is slowly evolving to describe Augmented Reality platforms and technologies in general. o The Beach Consulting Group LLC., has been developing a Sixth Sense technical environment to support and deliver its interactive Augmented Reality products and service lines.

Cloud, AR Channel Servers Global Cellular/Wireless Mobile Device Access Local &Hybrid Cloud Hosting Local /Cloud, AR Development Servers AR Channel Content

View AR Content Step 3 Transparency  The entire point of Sixth Sense technologies is complete transparency. To make a technology truly intuitive and instinctive to use, means that the user has to not even notice that they are using it.  To achieve this we have ensured that there are no new visible layers of hardware or software for the user to learn.  The goal is for the user to pick-up or put on their mobile smart device, click a familiar app icon … and experience the virtual augments, not fuss with complicated multilayer interfaces! Step 2 Register your Download Sixth Sense AR App Step 1

Technologies  The media and data augments experienced in Augmented Reality are fielded using a hybrid set of familiar technologies that require little to no special accommodations including: o HTML 5 o XML/AREL o JavaScript o MySQL o Junaio AR viewer

MOBILE APPS Enhancing the World Around Us

Channel Surfer  We developed the Channel Surfer App to make accessing augmented reality information as simple and intuitive as possible.  This app has been designed so that it can be customized with a clients branding, logos, color schemes, etc… and paired with a customized Augmented Reality Channel giving your customers instant access to your information and data! Requires no special set up beyond identifying the branding and logos etc… Simple one app to one channel relationship eliminating confusion about where to look for or how to load AR channels Automatically preloads all of your AR channel content onto the customers mobile device minimizing viewing delays Automatically detects changes to your AR channel content and refreshes itself, ensuring that your customers have the most current AR content and data

Collaborative Vision Tree  The Collaborative Vision Tree App is being designed to work with your existing data and information management systems including: o PTC Windchill PLM o PTC Arbortext CSDB o Microsoft SharePoint  It provides easy and immediate access to your hierarchical data, files, and AR Channel media

Collaborative Vision Tree  In addition to making it easy to access your data and AR channels, the Collaborative Vision Tree app provides simple to use collaboration tools that help your geographically dispersed team work together for efficiently. o Integrated threaded discussion tools o Integrates with iPhone and FaceTime for audio and video conferencing o Collects user comments for data elements, files, and AR channels

Collaborative Vision Tree Global Collaboration Users CVT Channels Discussions CVT App Third Party Data Repositories CVT API CVT API

EXAMPLE USE CASES Enhancing the World Around Us

Example Use Cases  Interactive Print Materials, Books & Manuals Solution Create a customized AR Channel for each publication extending your dynamic media and making it viewable “ON” your printed materials using the Channel Viewer App. Host the channel on your existing web server or on our Channel Cloud Server Outcome For very low cost your: Videos, Animated Graphics, and 3D/CAD AR materials can be accessed directly through your printed materials creating a truly augmented “pop-up publication” significantly enhancing your users experience and understanding of the materials and engaging them in ways like never before. Scenario Your organization produces technical documentation for manufacturing or service activities and you need to find a way to make your dynamic and interactive media accessible to communities that use primarily paper based materials.

Solution Create a customized AR Channel for each publication extending your dynamic media and making it viewable “ON” your printed materials using the Channel Viewer App. Host the channel on your existing web server or on our Channel Cloud Server. Example Use Cases  Electronic Training Outcome For very low cost your: videos, animated graphics, and 3D/CAD AR materials can be accessed directly through your printed materials creating a truly augmented “pop-up publication” which completes the “blended learning model” loop: ILT >WBT>Paper>AR and back to ILT Very low cost, reuse of existing dynamic media Data is secure on your servers AR materials are automatically updated virtually eliminating CM and distribution issues Scenario Your organization produces technical training or education materials for a variety of customers and clients. While the majority of your training/education materials are electronic, many of your consumers require paper-based books/manuals and “hip-pocket” support materials that cannot take full advantage of your dynamic media.

Example Use Cases  Engineering Support Solution Integrate the Collaborative Channel Tree app into your development environment. Map your visual data and documents to AR channels using the Collaborative Channel Tree API tools, and create dynamic parent/child AR channels that give your dispersed team interactive access to all of your visualization media such as 3D and CAD models from any mobile device. Host the channel on your existing web server or on our Channel Cloud Server. Scenario Your organization utilizes a network of globally dispersed engineers and developers who need to be able to communicate and collaborate both synchronously and asynchronously about the projects they are working on. PLM and data management environments like Windchill and SharePoint go a long way towards accommodating this collaboration but lack the interactive visualization capabilities needed by your teams. Outcome Expanded secure access to your PLM and data management environment. Information is organized based on your project data hierarchy/structure. Data management resides in PLM or SharePoint, data access and visualization achieved through managed mobile app. Collaboration tools instantly available including: threaded discussions, as well as point-to- point voice and video conferences. Data is secure on your servers AR materials are automatically updated virtually eliminating CM and distribution issues

Example Use Cases  Advertising & Marketing Solution Create an AR channel hosted on either your clients server or our Channel Cloud Server that extends your existing brand materials including: video, audio, graphics, animations, and websites. Create easy targets for this AR channel content (such as client logos, street addresses, images etc…) Outcome With one-click your clients consumers can see and interact with all of their dynamic AR media materials. Video commercials are playing live on billboards, special offers are instantly displayed and accessible by viewing logos on everything from buildings to coffee cups. The everyday, real world, is now an advertising canvas to manipulate. Scenario You have a client who wants to reach out through the growing base of mobile media devices without the risk of losing visibility due to the use of “excessive technology.” They know that if the information is not provided immediately and dynamically that they risk loosing their customers attention.

Example Use Cases  Retail Sales Scenario Your organization wants to create dynamic consumables for retail sales to take advantage of the incredible licensed branding opportunities and penetration into the mobile product market. Or you have a line of non technical products such as: books, puzzles, games, and even branded clothing like hats or t-shirts, that you want to make more engaging and appealing to your consumers. Solution Turn your static, no interactive retail item into a dynamic Augmented Reality experience for your consumer. Create dynamic Augmented Reality media like videos and 3D animations for these products and pair this media up with your custom branded Channel Viewer app. Remarket the existing item with the new AR materials to extend the consumer life of your product and capture new markets. Outcome Products like puzzles, and games, and clothing become interactive experiences making them more engaging and desirable to your customers. The lifecycle of your products increases. New customer bases are engaged. New distribution channels are tapped and product visibility is increased. All with very little cost and effort compared to that needed to identify, develop, and execute all new products and brands.

AR CHANNEL DEVELOPMENT SERVICES Enhancing the World Around Us

Channel Development Services  The Beach Consulting Group is a full service Augmented Reality provider. We put all of the puzzle pieces together for you! AR Channel Development Services Custom AR App Development Development Custom Channel Surfer App Custom Channel Surfer App Custom Collab Vision Tree App Custom Collab Vision Tree App AR Channel Development AR Channel Development Project Coordination Project Coordination InteractiveDesignsInteractiveDesigns Digital Video Editing/Design Digital Video Editing/Design 3D Scanning Digital Photo/Graphics Digital Photo/Graphics 3D Modeling Animation 3D Modeling Animation SupportSupport Virtual Spokesperson Virtual Spokesperson Help Desk Google Analytics Google Analytics Local & Hybrid Cloud Hosting Local & Hybrid Cloud Hosting