Education for the MICE Industry 張采崴 曾沛琳 吳佳錚 吳 婕 陳禹村 Ellie

Government Bureau of Employment and vocational trainingBureau of Employment and vocational training Ministry of Economic Affairs/Taiwan External Trade Development CouncilMinistry of Economic Affairs/Taiwan External Trade Development Council School Course schedule/FacultyCourse schedule/Faculty StudentsStudents Company Taiwanese CompanyTaiwanese Company Foreign CompanyForeign Company

Bureau of Employment and Vocational Training 行政院勞委會職訓局 MICE Class Training for first time job seekers Fees Course schedule Time: 1/5~4/26

MEET TAIWAN 經濟部台灣會展人才培育與認證計畫 Ministry of Economic Affairs/Taiwan External Trade Development Council Basic Certification Advanced Certification Course schedule and fees A series of books

Training in Schools Most students are from departments of tourism Faculty consists of full-time teachers & part-time teachers with practical experiences Curriculum: theory, practice, and skills of MICE

Qualities of MICE staff outgoing Planning & management skills Fluency in foreign languages

Unique Institutions for MICE Chung Hua University offers first MICE Program in Taiwan in 2007 I-Shou University executes integrated project supported by E-United Group

When education is put into practice …

Related services for MICE CONTACT Travel Agency EASTPOINT Entertainment EVERGREAT International System CO. EVERGREEN International Convention Center

Personnel and Training No requirement on major Personality and passion Theory-oriented education, little hands-on experience Lacking training in language and skills for promotion

Imporant questions WHAT are the staffs ’ background? Mostly from Leisure management and Food& Beverage management departments.

ANY professional trainings provide by the company? Yes, through outsourcing or interior training. ANY specific staff team organized for conventions? Mostly not, because MICE is still new.

E.g. International Convention Center (Chung Yung-Fa Foundation)  Professional facilities & services  Combination of accommodation & food

Exhibition/Meeting Organizer Area BOSSTAR International CO. TAIWAN Convention and Exhibition Association VISIONARY International Consulting CO.

Relation between business & school education School education Japan1. Not enough 2. Lack experience Hong Kong1. Not enough 2. Lack experience 3. English ability  China1. Foreign language  US1. Not enough 2. Lack experience Germany1. Needs educated people

Training Program Foreign companies Training Program JapanIn-house training Hong KongWell-organized training for 3 yrs Acquiring experience quickly ChinaNo training! (not efficient) USNo training! Learn by experience GermanyProvide additional training Self-learning

The Specific Skills Forigen Companies are Looking For Ability to speak several languages  English is just a plus Excellent knowledge of other cultures  To understand customer's expectations True interest in the MICE business  For more efficiency

CONCLUSION Because of the gap between the educational system and companies' needs : Employees with key skills are scarce Growth of MICE business in Taiwan slowed