KNOWLEDGE FOR ACTION BOARD MEETING 2012 Name of Presenter Subtitle, if needed [ REQUIRED BRANDED OPENING SLIDE; REMOVE THIS TEXT BEFORE USE ]

KNOWLEDGE FOR ACTION A Typical Slide While it is vital that we speak about Wharton consistently, making our core values explicit promotes our brand even further. Each of us shares the responsibility for creating the Wharton brand by committing to these values and by bringing them to life with each interaction and communication. You may also use grey text where needed. Name of Presenter 2

KNOWLEDGE FOR ACTION A typical bulleted text slide Name of Presenter3 New MBA Curriculum –Lifelong Learning –International Modular Courses Penn/Wharton Point of Presence in China –Wharton invited Point of Presence in Brazil Public Policy Participation New Branding & PR Programs Wharton San Francisco campus Comparative Peer Financials

KNOWLEDGE FOR ACTION A typical text slide with image Name of Presenter4 Create a New Slide from the slide sorter. Right-click on new slide; choose an appropriate Layout. Copy/paste contents into placeholder (Click to add title or Click to add text). Right-click on the slide from the slide sorter; choose Reset Slide.

KNOWLEDGE FOR ACTION A TYPICAL PAGE WITH A LOT OF TEXT AND/OR GRAPHICS Name of Presenter5 In this template the title is at top and there is no logo on page. This allows the page to be used flexibly. From a full page of text to a full page of graphics, the page can also be used as needed to create combinations of text and images.

KNOWLEDGE FOR ACTION A Title Only Slide with Chart Name of Presenter6 Source: AACSB International

KNOWLEDGE FOR ACTION A Title Only Slide with Table Name of Presenter7 Choose from 18 concentrations plus an individualized option AccountingGlobal AnalysisMarketing Actuarial ScienceHealth Care Management & Policy Marketing & Communication Business & Public PolicyInsurance & Risk Management Operations & Information Management EntrepreneurshipLegal StudiesReal Estate Environmental Policy & Management ManagementRetailing FinanceManaging Electronic Commerce Statistics

KNOWLEDGE FOR ACTION Graphic Resources Name of Presenter8 ARROW Penn Blue Penn Red Main body text SIMPLE TITLE Minimal Descriptive Text SIMPLE TITLE Minimal Descriptive Text SIMPLE TITLE Minimal Descriptive Text SIMPLE TITLE Minimal Descriptive Text Use these exact secondary colors sparingly, e.g. in charts and data representation. Fonts: Helvetica, bold (header and body copy) Arial Narrow Bold, all caps (graphic titles) Highlight text Title text Optional body text

KNOWLEDGE FOR ACTION Emphasis Slide At times, text needs to be set against blue to pull out a few lines of text. Use this template for text and graphics when needed. Name of Presenter9

KNOWLEDGE FOR ACTION SECTION DIVIDER PAGE SLIDE

KNOWLEDGE FOR ACTION An Accessory slides should be used sparingly to emphasize a point, or to provide visual break in the pacing. It should not be used to present text- heavy contents. ACCESSORY DIVIDER SLIDE FOR VARIATION Can have subtext and smaller text bottom right to more information

KNOWLEDGE FOR ACTION Can have additional text at top AN PHOTO VARIATION OF AN ASSESSORY SLIDE An Accessory slides should be used sparingly to emphasize a point, and to provide visual break in the pacing. It should not be used to present text- heavy contents.

KNOWLEDGE FOR ACTION A Typical Slide: Co-branded Logo Option While it is vital that we speak about Wharton consistently, making our core values explicit promotes our brand even further. Each of us shares the responsibility for creating the Wharton brand by committing to these values and by bringing them to life with each interaction and communication. Name of Presenter 13

KNOWLEDGE FOR ACTION [ REQUIRED BRANDED CLOSING SLIDE; REMOVE THIS TEXT BEFORE USE ]