Welcome to Istanbul and the Masters Student Seminar

Integrating Differences Toward Diversity via Sport Management March L. Krotee, Ph.D. Fulbright Professor North Carolina State University Raleigh, North Carolina, USA

Welcome and Thanks It is with great honor that I welcome you to the 21 st EASM Conference, and especially to the Master Student Seminar hosted by Marmara University. The topic of diversity is important, timely, delicate, and something of which we, as future managers, should be aware in order to better navigate the global community.

As the world moves firmly into the 3rd millennium, physical education and sport continue to occupy a place of major significance among the cultures and nations of the world (Krotee, 2011). In the mid-1980's, the United Nations consisted of 156 member nations – nine fewer than that of the International Association of Athletics Federations (IAAF).

Today, a quarter of a century later, the UN has 193 members while the Monaco-based IAAF boasts 212 members with 204 represented at the Beijing and London Olympic Games. That is four more than Zurich-based FIFA and nineteen more than today's UN (193).

The global importance of physical education and sport continues to hold true, notwithstanding the enormous challenges and problems relating to natural disaster, human tragedy, food, water, energy, health, housing, nutrition, education, pollution, poverty, conflict, and economics, just to mention a few.

Lord Phillip Noel-Baker, British Olympic silver medalist (Antwerp, 1920) and 1959 Nobel Peace Prize winner simply summed it up, "After a lifetime in world affairs, I have found sport to be the most rich, the most noble. In a nuclear age, sport is man's best hope." (Krotee and Jeager,1986)

Definitions of Management The coordinated and integrated process of utilizing an organizations resources (e.g., human, financial, physical, technical) to achieve specific objectives through the functions of planning, organizing, leading, controlling, and staffing. (DuBrin, 2003) The coordinated and integrated process of utilizing an organizations resources (e.g., human, financial, physical, technical) to achieve specific objectives through the functions of planning, organizing, leading, controlling, and staffing. (DuBrin, 2003) Working with and through individuals and groups to effectively accomplish organizational goals. (Hersey, Blanchard, & Johnson, 2001) Working with and through individuals and groups to effectively accomplish organizational goals. (Hersey, Blanchard, & Johnson, 2001)

Definitions of Management Contemporary management implies an ongoing process by which managers create, direct, maintain, operate, and service purposive organizations through coordinated, cooperative human effort to ensure that organizational resources are appropriately used to attain high levels of performance and productivity. Contemporary management implies an ongoing process by which managers create, direct, maintain, operate, and service purposive organizations through coordinated, cooperative human effort to ensure that organizational resources are appropriately used to attain high levels of performance and productivity. Thus, management is recognized as a fundamental integrating process designed to achieve organized, purposeful, and meaningful results. Thus, management is recognized as a fundamental integrating process designed to achieve organized, purposeful, and meaningful results.

THE PHYSICAL ACTIVITY AND SPORT CONTINUUM Private and University and Recreational public sector college varsity and community fitness and sports and Private and University and Recreational public sector college varsity and community fitness and sports and Play sport and spas sports clubs sport clubs l______________I__________________I____________I_____ Leisure pursuit Physical education Amateur and Professional and and games and sport within Olympic sport performing sport the school & dance (Includes pseudosport e.g., professional wrestling) (Krotee and Bucher, 2012) Play sport and spas sports clubs sport clubs l______________I__________________I____________I_____ I I I I Leisure pursuit Physical education Amateur and Professional and and games and sport within Olympic sport performing sport the school & dance (Includes pseudosport e.g., professional wrestling) (Krotee and Bucher, 2012)

Global Village of 100 (7.3 Billion) Gender:50 Female50 Male Race:82 Non-White18 White Regions:60 Asians14 Africans 13 Americas12 Europeans Religions:33 Christians22 Muslims 14 Hindu12 Other Language:12 Chinese 5 Spanish 5 English 3 Arabic 2 Russian 2 Portuguese 2 Japanese 69 Other Health:26 Smoke14 Obese 1 HIV 50 Malnutrition30 Unsafe Water Other:18 Cars33 Cell Phones17 Cannot Read 17 In University 22 Computers7 Internet

Diversity Understanding how to be responsive to a wide range of people unlike oneself It covers a wide range of differences: -Race- Ethnicity- Color -Gender- Religion- Age -Disability- Class- National Origin -Native Language - Professional Experience

Us vs. Them EthnocentricismStereotypesDiscriminationPrejudice Personal Bias AssumptionsHarassment

Sport Management Interconnectedness Politics HistoryEducation National Military Preparedness Public International Ottoman Civil Administration Private Economics Geography Fenerbahce East Meets West $ Streams Community Psychological Religion/Race Attitudes Islam Self Turkic-Altaic E and P Media Human Development Social Marketing/Cable/NetFamily/Health/Ethics Interactions SPORT MANAGEMENT

Qualities of Managers TruthfulHonestEthical Has Integrity ResponsibleAccountable Developing Skills Individual Relationships Helping People Developing Human Potential Understanding Differences

Decision-making PositionsPromotionsBenefitsCommunicationSelectionAdvancementResponsibility

Soldier Field, Chicago

Masters Student Seminar Sub-Themes Mega Sports Events Sport and Recreation in the Community Sport and Social Responsibility of Corporate Organizations Sport for the Disadvantaged

Sport Management Interconnectedness Politics HistoryEducation National Military Preparedness Public International Ottoman Civil Administration Private Economics Geography Fenerbahce East Meets West $ Streams Community Psychological Religion/Race Attitudes Islam Self Turkic-Altaic E and P Media Human Development Social Marketing/Cable/NetFamily/Health/Ethics Interactions SPORT MANAGEMENT

Mega Sports Events Olympic Games - IOC - Rio, 2016 – ????, Sochi, Sochi, 2014 World Cup – FIFA – Brazil, Russia, Russia, Qatar, Qatar, 2022 FIFA Women – Canada, 2015 World Championships – IAAF – Usain Bolt in Moscow UEFA Cup – Wembley UEFA Women – Sweden, 2013 Commonwealth Games – Glasgow, 2014 Asian Games – Incheon, 2014

Other Events – Special / Hallmark Paralympic Games Special Olympics Senior Games Super Bowl Tour de ?? School of Mega Sports Events U-20s, U-21s

Value of Hosting Mega Sports Events National and Civic Pride A Sign of Modernity – Welcome to the World! International Status and Image Showcase Creates Economic and Political Opportunity Increases Governments Domestic Image Geopolitical Leverage Increased Media Attention Increased Economic and Infrastructure Impact Optimism – Recognition – Community Revival World Status and Recognition Tourism

Bad News Increased Media Scrutiny Damage Reputations Empowers Protests – Human Rights, Labor, Gender Cheating Vote Fraud Doping Fixing of Games Cost Over-Runs Bribes – Anyone want a new stadium? Displacement Awarding of Future Games Costly – Human, Financial, Physical Resources

Mega Issues Construction Debt – Responsibility Forecasting Economic Impact vs. Outcomes Not a Panacea for Social and Economic Problems Censorship – Rights for the Rings? SecurityExpenseOvercrowding Price Inflation Sustainability Legacy Outcomes

To Play in the Game Urban Planning Infrastructure Strategy Sustainability Plan Sound Impact and Cost Analysis Support of Government, Community, Business The Need for Volunteers Educational Plan Cultural Sensitivity Leadership and Financial Support

Sport and Recreation in the Community In Schools with Physical Education After-School Programs Intramurals Community Sport Teams Sport Clubs Fitness Centers Health Clubs Country Clubs Tennis and Racquet Clubs (Continued)

Sport and Recreation in the Community (Contd) Sport and Recreation in the Community (Contd) Community Centers Public and Private Golf Courses Walking, Biking, Hiking, and Ski Trails Ski Resorts Senior Centers and Communities University Varsity Teams AAU - ODP Public and Private Spas

Sport and Recreation Issues FacilitiesHealthNutrition Overweight/Obesity Issues Special Populations Community Service ResearchGovernance

Sport for Social Responsibility of Corporate Organizations Sport and Physical Activity in the Workplace Workplace Benefits Management Philosophy Corporate Social Responsibility

Sport and Physical Activity in the Workplace Many large companies base their corporate culture on employee talent, innovation, and social responsibility. Companies like IBM, SAS, and General Mills have a tradition of concern for the health and well-being of their employees, retirees and their families. Many have also developed extensive initiatives to address social issues and to support selected community needs.

Workplace Benefits Campus Fitness Centers Playing Fields Structured Sports Leagues Fitness Centers Personal Training Fitness Classes – Yoga, Pilates, etc. Life-Style Assessment Behavioral Change Classes Smoke-Free Rebate Programs Fitness Outings Community Wellness Events Reimbursement for Off-Campus Fitness Membership

Management Philosophy Management believes that a healthy employee: – Is more productive – Has a lower absentee rate – Has a better quality of life at home and at work – Is a lower health risk to the company

Corporate Social Responsibility Community Service Projects Sponsorships of Sport Teams Community Events – 5-K Runs – Special Olympics Build Facilities Support Education and Sport Programs for Children Sponsoring Teams, Players, Facilities Support Training Opportunities

Closer to Home Hilton Hotel – U.S. Figure Skating – Detroit Aussie Players Association – Binge Drinking Bayer Leverkusen – DKMS PGA – 2 Billion to Charity Manchester United – AFB Credit Card – Kenya Bwin – Marseille – On-Line Betting Blu Ecigs – Indy Car Bonnaroo – World Series of Poker

Sport for the Disadvantaged Sport for All Sport for Special Populations Sport for the Economically Disadvantaged Global Sport Initiatives

Sport for All Equal Opportunity to Participate Fair Distribution of Resources Access to High-Quality Teachers and Coaches Shared Focus with High Performance and Healthy Lifestyle Access to Better Models and Partnerships for Effective Delivery and Sustainable Outcomes

Sport for Special Populations Access and Opportunity for the Disabled in the Least Restricted Environment (LRE) Partnerships with Schools and Clubs – Clinics! Special Olympics at all Levels More Focus on the Graying Population

Sport for the Disadvantaged Sport for All – No Cost Education for All – No Cost Health Care for All Summer Camp Activities We have a lot of learning and sharing to do in this arena

Global Sport Initiatives Foundations Partners of the Americas Corporations Government Programs Universities

Clearly, we have great challenges ahead of us to build a better and more inclusive global community. Each of us, in our own way, has a personal responsibility to do our part to improve the health and well-being of all that we can. This is why we are here today – to meet – to share – to understand – learn, and to do our best to pass on our experiences. Thank you!

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