Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 T o ro n t ®, m e d © i t y Creative destruction, structural adjustment, and growth of small media firms in a second-tier media city
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 agenda What are the media industries? Media cities and media clusters Torontos position as a media city Media value chain Creative destruction in media industry Structural adjustment of Canadian television industry Measuring firm-level capabilities in media firms
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Media industries Filmed entertainment Television distribution: broadcasting, cable, satellite Radio Recorded music Advertising Internet access Business information Magazine publishing Newspaper publishing Consumer book publishing Educational and professional books and training new media (old multimedia)
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Key literature on media cities and media clusters Scott: LA film/tv cluster Nachum & Keeble: linkages of London media firms Goldsmith & ORegan: urban studio complexes Gasher & Elmer: Contracting Out Hollywood Bathelt: Leipzigs media industry Britton, Smith, Tremblay: new media Tinic, Gasher, Coe: Vancouver film/tv cluster Kratke, Global Media Cities in Worldwide Urban Network
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Torontos position as media city (Kratke & Taylor)
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Creative destruction in media industry Aris & Bughin, 2005
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 IBM, The End of Television as We Know It, 2006 An effect of creative destruction in television distribution
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 CFTPA, 2006
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Kratke, 2004
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 * Dramatic TV series (TV-S) * Variety series (TV-V) * Magazine/Lifestyle series (TV-ML) * Comedy series (TV-C) * Animation - adult series (TV-A) * Animation - children's series (A-CH) * Animation/live-action children's series (A/L-CH) * Live-action - children's (LA-CH) * Reality series (TV-R) * TV special - (SP) * Documentary one-off (DOC) * Documentary series (DOC-S) * Factual series (FAC-S) * TV movie (MOW) * Miniseries (MS) * TV series pilot (TV-P) * Theatrical - dramatic (T-DR) * Theatrical - documentary (T-DOC) * Theatrical - animated (T-A) * Short (SH) * Short - animated (SH-A) * Large format (LF)
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Animation - children's series (A-CH) Animation/live-action children's series (A/L-CH) Live-action - children's (LA-CH) Childrens tv production firms with at least one production/year
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Understanding firm-level capabilities: the business platform model (Davidsson & Klofsten) Formulation & clarification of the business idea Development of finished product Definition of market Development of an operational organization Core group competence Customer relations Other relations Tv production firm -> Kids media entertainment firm 30 min tv show –> multiplatform Tv -> any kids product Creative artist -> executive, entrepreneur Creativity ->market, business development Broadcaster -> any media- using company Partners, esp. for animation & graphics
Charles Davis Faculty of Communication & Design, Ryerson University 24 November 2006 Thank you! Questions?