Strategic Analysis
External Analysis – PEST Political Economic Socio-Cultural Technology Political Economic Socio-Cultural Technology 4/15/2019
PEST - Key Supporting Data Research and data on the external environmental factors that impact on your organisation. 4/15/2019
Conclusion drawn from PEST 4/15/2019
Internal Analysis – SWOT Strengths Weaknesses Opportunities Threats 4/15/2019
SWOT - Key Supporting Data Research and data to support your assumptions about the organisation. 4/15/2019
Conclusion drawn from SWOT How do we use these key strengths to take advantage of the opportunities? How do we overcome the weaknesses that prevent us taking advantage of the opportunities? How do we use our strengths to reduce the likelihood and impact of the threats? How to we overcome the weaknesses that will make the threats become a reality? 4/15/2019
Market Analysis – Porters Five Forces Industry Competition Threat of Substitute Products Threat of New Entrants Bargaining Power of suppliers Bargaining power of customers 4/15/2019
Market Analysis - Key Supporting Data Research and date about the market in which your organisation exists. 4/15/2019
Conclusion drawn from Market Analysis 4/15/2019