Q-Connect Rebrand 2008/9. Why? InterACTION – Alliance of European Office Products. Promote and grow sales Contemporary fresh new look. Reiterate competitive.

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Presentation transcript:

Q-Connect Rebrand 2008/9

Why? InterACTION – Alliance of European Office Products. Promote and grow sales Contemporary fresh new look. Reiterate competitive edge. YouTube.com New website (from 1 st January 2009www.q-connect.com

When? Packaging into ADC as early as Mid May Photography in place for 2009 publications Old logo used until January 2009

Logo Images GREEN: suggests freshness and tranquillity. GREY: suggests practicality, earnestness and creativity.

Packaging Single label Pallet label Carton label

Product Comparison KF04590KF01436KF04570

Summary Fresh and contemporary new look First products in stock from May YouTube video Publications January 2009