Rhetorical Appeals: Ethos, Pathos, and Logos

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Presentation transcript:

Rhetorical Appeals: Ethos, Pathos, and Logos Speech Mr. Minnick March 2018

ETHOS, PATHOS, and LOGOS Ethos: Is the speaker or writer credible or believable? Pathos: Does it make you feel a strong emotion? Logos: Does it make you use your sense of reason?

Ethos Ethos: Ethics Credibility and Trust Personal branding (athletes, celebrities) Cites credible sources

Pathos Pathos: Emotion To make the audience feel something about what is presented to it Children, animals, illness, memories, etc… Uses stories, inspirational quotes “Tugs at your heart strings”

Logos Logos: Logic/reason/proof To make the audience think about what is presented to it Statistics, facts, authorities, etc… Comparisons, analogies and metaphors. Very straightforward, and not “fluff”. It has a scientific, factual approach.

Ethos, Pathos, or Logos?

Ethos, Pathos, or Logos?

Ethos, Pathos, or Logos?

Ethos, Pathos, or Logos?

Ethos, Pathos, or Logos?

Ethos, Pathos, or Logos?

Ethos, Pathos, or Logos?

Ethos, Pathos, Logos?

Ethos, Pathos, or Logos?