1 Inventors Council of Central Florida What Good is a Business Card?

2 Why Use a Business Card? This is analog social media. It is portable and convenient. It is long lasting. It shows you mean business. Help others contact you Help develop brand recognition Enter raffles

3 Who Uses Business Cards? Everyone

4 What is the main point? To be remembered If the card is designed right there should be no need for the recipient to make notes on it. If it can replace your elevator speech you got it right. It is a mini Sell Sheet

5 Business Card Conventions Be brief and to the point. Often single sided but can be two One side for the main points One side for the details 3.5 wide by 2 high Glossy is nice but makes it difficult to add notes. Not too crowded

6 Front of Card Stands Alone Logo (Branding) Name Company Phone Fax Website Address Qualifications (Tag Line)

7 Back of Card Carries Details Logo Tag Line Branding Image Website Detail Qualifications Tag Line

8 Helpful Sites Free Microsoft Word Business Card Templates: s/Templates-%26- Software/Templates/Cards/Business -Cards/?Ns=Newest%7c1&Rpp=50 s/Templates-%26- Software/Templates/Cards/Business -Cards/?Ns=Newest%7c1&Rpp=50 Inexpensive Business Card Designer and Printer: +businesscards +businesscards

9 Credits/Copyright Produced by: The Inventors Council of Central Florida David Woods, Author This may be freely distributed in its original form as long as this copyright page is attached. © 2013