Assessment: Bias, Angles, Fairness, Persuasion

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Presentation transcript:

Assessment: Bias, Angles, Fairness, Persuasion

5 A’s for Media Literate Citizenship ACCESS to media AWARENESS of media’s power ASSESSMENT of how media portray events and issues APPRECIATION for the role media play in creating civil societies ACTION to encourage better communication across cultural, social and political divides.

Assessment Who is the author and what is the purpose? What techniques are used to attract attention? What lifestyles, values, and points of views are represented? How might different people interpret messages differently? What is omitted from the message?

Pretty Much what we think of news today…

Which look like Lesbian Parents to you?

The Quick Story of Objectivity…

Objective - not influenced by personal feelings, interpretations, or prejudice; based on facts; unbiased (www.dictionary.com)

FIVE Questions for a media literate ASSESSMENT of information Who is the author and what is the purpose? What techniques are used to attract attention? What lifestyles, values, and points of views are represented? How might different people interpret messages differently? What is omitted from the message?

New Definitions of News? What is news? What are the biggest challenges facing the news industry today? 2. Who is a journalist? What are the most important skills for a 21st century journalist to have?

Quick Study: Are these Journalists? Is this news?

Case Study: Are these Journalists? Is this news?

Do we need to differentiate anymore?

Assessing Truth is provisional Verification Independence Accountability Following a story: Best Obtainable information of truth on any given day…it’s a continuous journey over time

News is not fixed….it’s up to the individual to judge the CREDIBILITY and RELEVANCE of the information for their understanding of community, country, and globe.

So then, the question becomes, how are we using new media technologies to redefine news, media, and empowered citizenship…