Steubenvilles Premier Collegiate Living
i m a g i n e
Steuben Village Logo, Small i m a g i n e Steubenvilles Premier Collegiate Living W e l c o m e Welcome to Steuben Village -Students of Advertising Management at Franciscan University of Steubenville -Revitalization of Steubenville with Progress Alliance and the Steubenville Revitalization Group - Under the guidance of Professor Sara Sable-Antry
i m a g i n e Steubenvilles Premier Collegiate Living W e l c o m e About Us Advertising Management: A course required for all Business Administration majors concentrating in the field of Marketing. Focus: Integrated Marketing Communications Development of a synergistic Marketing Positioning Plan
Who wouldnt want to live there?
Who wouldnt want to live there? Steubenvilles Premier Collegiate Living P r o p o s a l The Name
Who wouldnt want to live there? Steubenvilles Premier Collegiate Living P r o p o s a l The Location Corner of 6th and Market Street Lot size is square feet (100 wide, 160 long) Building – sq ft Parking Lot – 400 sq ft
Who wouldnt want to live there? Steubenvilles Premier Collegiate Living P r o p o s a l SWOT Analysis of Location Strengths: Weaknesses Corner lot Neighbor to Club Maxx Heavy traffic flow Under contract with private investor Identifiable Location Railroad track near by – noise Ample Space
Who wouldnt want to live there? Steubenvilles Premier Collegiate Living P r o p o s a l SWOT Analysis Continued OpportunitiesThreats Buy out Club MaxxClub Maxx Great area for business growthCurrent perception of the area Lots of space for studentsPrivate Investor Builds community ties
Who wouldnt want to live there? Steubenvilles Premier Collegiate Living P r o p o s a l Pictures of Location
Steubenvilles Premier Collegiate Living About Modular Apartments Used since the 1960s Built in controlled indoor setting Customized to fit needs Quick Assembly Wood or Steel Frame Arrives fully framed Energy efficient and environmentally friendly Who wouldnt want to live there? P r o p o s a l
Who wouldnt want to live there? Steubenvilles Premier Collegiate Living P r o p o s a l Steuben Village Modular Apartments Modular – AVIS ($40 per square ft) square feet for apartments 3 floors 8 apartments per floor 6 tenants per apartment 96 students in all
Who wouldnt want to live there? Steubenvilles Premier Collegiate Living P r o p o s a l Inside Steuben Village
Who wouldnt want to live there? Steubenvilles Premier Collegiate Living P r o p o s a l Modular Apartments: Suggested Company WTW Architects – located in Pittsburgh PA Similar design in universities nation wide Contact Info – (412) DeLuxe Building Systems, Inc. 499 West Third Street Berwick, Pennsylvania Toll Free: Local:
the best return
Steubenvilles Premier Collegiate Living I n v e s t i n g Total Cost million dollars - Loans may cover $150,000 to 2,750,000 - Private investors cover the remainder
the best return Steubenvilles Premier Collegiate Living I n v e s t i n g Total Cost -Private Investment Opportunities -Secure the name of the project site -Promote name(s) of buildings in University Village -Own portion of building equal to percentage investment
the best return Steubenvilles Premier Collegiate Living I n v e s t i n g Return on Investment Estimated return in the following situations : 96 $300/month for 12 months investor return: $345,600 (yearly) 96 $400/month for 12 months (utilities included) investor return: $460,800 (yearly)
the best return Steubenvilles Premier Collegiate Living I n v e s t i n g Loans Available From Ohio SBDC 1.$750 thousand max -- Pioneer Rural Loan 2.$1 million max – Certified Development Company [504] Loan 3.$ 1 million max – Direct 166 Loan
Steubenvilles Premier Collegiate Living the best return I n v e s t i n g Business Possibilities: 96 students with family & visitors What types of places would this market frequent? Coffee Shops Restaurants or Sandwich Shops * Welcoming to local business owners * World Market
Steubenvilles Premier Collegiate Living I n v e s t i n g Business Possibilities Retail Opportunities -Desired retail stores from Brainstorming Appendix -Local companies -National companies So what does it look like?
Steubenvilles Premier Collegiate Living the best return I n v e s t i n g Getting Personal: Lifestyle Within Steuben Village Renters Association Fosters community within the apartment building and keeps renters updated on social events within the grounds and in the Steubenville area. Amenities Laundry Facility, Recreation Room, Fitness Center
Steubenvilles Premier Collegiate Living I n v e s t i n g Getting Personal: Lifestyle Main Lobby with front desk, attendant, and security guard Surrounding Steuben Village Downtown Ambiance Streetlights / Lights Music So what does it look like?
Steubenvilles Premier Collegiate Living I n v e s t i n g Lifestyle Grounds Upkeep Security Measures Parking So what does it look like?
the best return Steubenvilles Premier Collegiate Living I n v e s t i n g Transportation: Shuttle Service 4 Stop Rotation Franciscan University, Wal-Mart, JCC & Kroger Proposed Hours: Monday to Thursday & Sunday 7:30a.m.10:30a.m. Friday 7:30am – 12:00am Saturday 12p.m. -- 1p.m.
a downtown dream
Steubenvilles Premier Collegiate Living B r a i n s t o r m The Possibilities Are Endless
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So what does it look like?
Steubenvilles Premiere Collegiate Living