Types of Businesses in SEM

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Presentation transcript:

Types of Businesses in SEM Franchises Security Advertising Sporting Goods Media

Variety of Sports Available Professional Teams Professional Individual Sports Collegiate/Scholastic Teams Venues: Coliseums, Arenas, Speedways Health Clubs Recreation Camps

Professional Teams Basketball: Philadelphia 76ers Football: Philadelphia Eagles Hockey: Philadelphia Flyers Baseball: Philadelphia Phillies

Professional Individual Sports Running Swimming PGA WTA PBA

Collegiate and Scholastic Teams University of North Carolina University of Miami

Venues: Arenas, Stadiums, Coliseums, Speedways Citizens Bank Ball Park Old Trafford

Gold’s Gym YMCA Retro Fitness Health Clubs Gold’s Gym YMCA Retro Fitness

Aerobics Soccer Basketball Swimming Area parks Recreation Aerobics Soccer Basketball Swimming Area parks

Tennis Camp Basketball Camp Soccer Camp

Variety of Entertainment/Events Available Music Movies Theme Parks Radio Television Dramatic Arts Video Games Literacy Industry Gambling Industry

Record Labels (Big Four) Artists Producers Music Industry Record Labels (Big Four) Artists Producers

Movie Industry Studios Cast Crew

Disney World Six Flags Busch Gardens Theme Parks Disney World Six Flags Busch Gardens

AM/FM stations SiriusXM satellite radio Syndicated radio networks Radio Industry AM/FM stations SiriusXM satellite radio Syndicated radio networks

Television Industry Broadcast networks Cable networks Cable/satellite television Syndicated shows

Dramatic Arts Industry Playwrights Theaters Festivals

Consoles Games Retailers Video Game Industry Consoles Games Retailers

Publishers Authors Retailers Literacy Industry Publishers Authors Retailers

Casinos Sports betting Gambling Industry Casinos Sports betting

Factors Contributing to the Growth of SEM Increase of participants in sports/entertainment Increase of followers of sports/entertainment Increase in attendance in sports/entertainment Increase of media coverage Internationalization Lindauer, Chris. "History and Evolution of SEM." sportscareerconsulting.com. Sports Career Consulting, 17 Dec 2005. Web. 20 Aug 2010. <http://www.sportscareerconsulting.com/request.php?772>.

Characteristics of the SEM Industry Provides products that are different for each consumer Seeks markets that include spectators and participants

Core Benefits of SEM Entertainment Health Achievement

Trends in Sports & Entertainment Naming rights Sport specific channels Entertainment: Internet web casts Event marketing

SEM Contributes to Economic Well-Being of Communities Increased job creation Increased consumer spending Attract tourist dollars Fiscal impact: contribute to tax base 

Negative Impacts of SEM on Community Questionable impact on tax revenue Divert resources from other priorities (education, roads, public safety) Community can be "held hostage" by a team

How Communities Can Minimize Negative Impact of Hosting an Event Sign teams to long-term stadium leases Diversify-host more than one sport Host multiple events in stadium/arena Notify the community in advance Provide necessary security/traffic resources