Event = +18 cases over last year & 438% in $ Date & Location: December 31st – New Years Eve Party Tapatio Springs Resort Objective: Brand visibility at upscale golf resort Gain Moet by the glass and increase case sales Increase volume & consumer awareness on Belvedere Unfiltered Action: Placed Moet Imperial in each room Printed menus for restaurant and ballroom Results: 12 – 9 Liter cases Moet Imperial sold New by the glass placement in restaurant / bar 32 Bottles Belvedere Unfiltered sold – 1 liter size Served at party and in bloody marys at brunch Grand Monaco served at brunch Gina Livingston, San Antonio TX

Celebrate with Champagne promotion increases sales Date & Location: La Cantera Resort – all 4 outlets in hotel November 15th through January 7th Objective: Partner with proper account to drive Champagne sales Increase consumer and employee knowledge of brands Remain as only brands represented in this annual program Action: 6 Champagnes poured by the glass in 4 outlets Moet Imperial Brut & Rose, Ruinart Blanc de Blancs, Veuve Clicquot Yellow Label, Dom Perignon, NEW – Krug Grand Cuvee Conducted Staff training on all marques Buyer prints out an information booklet for servers with point system and fun facts Results: $ 7,948 increase in sales YTD +46.9% 15.37 more cases YTD +43.7% Dom Perignon featured New Years Eve Raising his ceiling on by the glass generates Dom Perignon sales Gina Livingston, San Antonio TX

Icon Spirits growth: angle to gain business in corporately driven account Date & Location: Flemings Steakhouse – Q4 2013 Objective: Belvedere Unfiltered Martini feature/ contest New placement of Hennessy Paradis Imperial Action: Staff training/ tasting : used menu insert from portal Supply support materials: glassware and printed card for consumers Results: Ordered 2nd bottle of Hennessy Paradis Imperial Account has service ritual: Chef created complimentary dessert Average of 4 bottles Belvedere Uf 80 & Pure in inventory vs. 1 bottle Chopin Gina Livingston, San Antonio TX

Persistence pays : account up 76% YTD Date & Location: The Grill at Leon Springs Q4 2013 Objective: New cocktails on spirit menu Increase case sales and gain new distribution Action: Printed new cocktail list Gain trust of buyer & bar manager Results: Gained 3 new Belvedere cocktails, 1 Hennessy cocktail and 2 Grand Marnier cocktails Belvedere Unfiltered Martini, Belvedere Woo Woo, John Daily Lemon Tea, Classic Sidecar, Grand Marnier Margarita Floaters Wine YTD +19.83 cases, including: 5.17 cases Cheval des Andes 2 9 liter cases Terrazas Single Vineyard Malbec Gina Livingston, San Antonio TX