Company Name Mission statement Stage of development Business plan status Legal entity status Location Number of employees
Team CEO – experience and education VPs – experience and education Directors Advisors
Market Specific target market Target market segment size and growth
Product/Service Offering Description How conceived Recent accomplishments to demonstrate proof of concept
Competitive Advantage Description Value proposition Intellectual property assets
Competition Competitors Product and pricing comparisons large incumbents other startups substitute solutions Product and pricing comparisons
Threats and Weaknesses Current weaknesses Plan to address threats and weaknesses
Marketing Strategy Business model Marketing activities Sales and distribution channels Target customers
Financials Revenue, EBITDA and net income Future funding rounds past two years (actuals) next three years (projections) Future funding rounds Exit strategy
Funding Request Amount raised already number of shares price per share Current investors and owners – numbers and composition Amount to be raised in this round Valuation
Use of Proceeds Descriptions, amounts and timing Product development, operations, marketing Significant upcoming milestones
Summary Why should we invest in your company?