1. Company’s Logo Company’s name Key phrase that defines the company and the product Your name

2. Customer and customer’s problem (what customer needs your product/service meets) Describe the customer’s problem your product/service could solve: «Definite companies/customers will pay us money, because existing products/services doesn’t solve their problem for now or they are unhappy for some reasons» As a result we solve: -The following customer needs: … -The customer gets specific benefits (in $)

3. Product Solution Value Proposition Picture/ screenshot

4. Technology basics

5. Business model Monetization: how do you make money? How will you keep your competitive advantages? Channels (ways to your customer)? -Our own sales office -Partnership with integrators

6. * Open researches data, concrete market segment What are your consumers and your market? What’s the market volume now/ in future?* Market description

7. Competitors (the comparison slide) * Who else solves the same or similar problems? How do they do it? For what price? Key competitive advantages * Will be great in table form

8. Traction Overall number of users, customers Net revenue (6 months) Burn rate (6 months) All other crucial metrics

9. Marketing strategy First market segment entry What are the steps and instruments of entering the market? Who is your decision-maker? Why would he buy your product/service?

10. Key milestones Your plans and timeline

11. Team Key members and relevant experience (CEO, CTO, CMO) Mentors, advisory board How many members at all?

12. Investments (optional slide) If you are raising money, please specify the volume, conditions and previous investments

13. Contacts Summary (what should we remember after your pitch?) Why Finland? What do you expect from Finlanding program? Current status of partnerships and sales in Finland and EU?