My Own Brand– JELLY BOB Slizkaya Dariya RK-31.

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Presentation transcript:

My Own Brand– JELLY BOB Slizkaya Dariya RK-31

JELLY BOB Brand of fruit-flavoured jelly beans with soft sugar shells

Candies JELLY BOB low-calorie contain proteins and minerals do not contain fat contain a lot of pectin

will delight you by their price and you can buy our sweets anywhere Candies JELLY BOB will delight you by their price and you can buy our sweets anywhere

JELLY BOB Taste the JELLY BOB. Taste the Fun!

Target group - teenagers and young people Bright colors Branded character Font written by jelly beans Transparent part of the package

In our advertising campaign we followed the AIDA model A - Bright green color attracts the attention I - Funny branded character arouses interest D - Tasty jelly beans convince customers that they desire to try the product A - Acceptable price and regular special offers lead customers towards taking action

Candies JELLY BOB are advertised on the TV, Internet, billboards and citylights

TV-COMMERCIAL Happy young people are shown in the ad, they are eating candies JELLY BOB and sharing with friends At the end one of them drops jelly bean on the ground and the jelly tree grows up from it Slogan "Taste the JELLY BOB. Taste the Fun!" appears on the screen All the actions take place against the background of the bright sky and the rainbow

Choose JELLY BOB if you like taste of juicy fruit jelly beans! Buy it for your kids and friends or just to treat yourself!

THANK YOU FOR YOUR ATTENTION!