TV Broadcasting What to look for Architecture TV Broadcasting Solution Live streaming second screen broadcasting of TV and Media channels broadcasting national and worldwide. What to look for Target this solution to broadcasters who want to grow viewership with content delivery strategies that offer new digital experiences for a connected audience Architecture Solutions and reference architectures

TV Broadcasting Solution Live streaming second screen broadcasting of TV and Media channels broadcasting national and worldwide. Key Benefits: Efficiently scale hardware and software resources to engage a global audience Use customer sentiment and behavior telemetric information to effectively target customers Produce, publish, and stream content worldwide in days as opposed to months while reducing cost.

What to look for Target this solution to broadcasters who want to grow viewership with content delivery strategies that offer new digital experiences for a connected audience. Azure media services securely uploads, stores, encodes and packages video on demand for live streaming Streaming services enables richer experiences for viewers. With more flexible, dynamic, and personalized content The solution can scale-up media resources to meet peak demand while scaling back resources the rest of the time Dynamic packaging enables interface with a range of viewing devices including iOS, Apple TV, Android, PC and Chromecast.

Solution Architecture Business user A broadcast executive willing to push boundaries to produce quality programs and content with rich creativity Solution goal Meet demand for new digital experiences and reliable content viewing on multiple devices including computers and smartphones. Solution components This solution is built on the following Azure managed services: Azure Media Services, Azure Storage, Content Distribution Network, Azure Media Player, Application Insights and Active Directory. These services run in a high availability environment, patched and supported, allowing you to focus on your solution vs. the environment to run them in.

Reference Architecture Devices Transmission Schedule Services Digital Platform Integration Service Analytics Web Portal Security Token Service (STS) Origin Service Digital Right Management (DRM) Edge Services (CDN) Multi-format delivery Delivers content to CDN or players Pulls content from Storage Writes it to Storage for Live DVR and archive Storage Security token Encoding, Packaging, Content Protection Ingest Service Video On Demand Live Media Processors, Live Encoding, Dynamic AD Insertion Live Streamings Every transmission and upload is protected Video Capture Encoder Push video stream during Live event External Advertising Services

Reference Architecture Originating Service Azure Media Services enables the broadcast streaming service CDN Content delivery network allows for geographic dispersion of the broadcast content Azure Storage Content can be stored in Azure in various formats VOD or Live Stream Azure Media Services enables content to be delivered as video on demand or as live stream Azure Media Services A cloud platform for uploading, encoding, packaging, encrypting, and delivering content to end-users. Integration Service Incorporate 3rd party content such as advertising or statistics to a 2nd screen display such as a computer or smart phone. Analytics Broadcast viewer analysis (part of Azure Media Services) Security Token Service Azure Active Directory limits access to specific content DRM Azure Media Services digital rights management enables a broadcast subscription service

Pricing Calculator To calculate an estimated price for this reference architecture got to the Microsoft Azure Pricing Calculator https://azure.microsoft.com/pricing/calculator/