The 5 Step System for Managing Your Online Reputation.

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Presentation transcript:

The 5 Step System for Managing Your Online Reputation

Online reputation management, also called rep management, is the strategy you adopt to create the persona you wish to project to internet users.

Why is this important? In today’s times when online social media has a greater impact than any other channel, good or bad reviews, discussions about your products, and other blog posts can make or break your business.

Take your online reputation into your own hands, and implement the following steps of the system to let internet traffic know that you’re real and who you really are.

The 5 Step System for Managing Your Online Reputation Step 5: Filter Your Content Before Sharing Step 4: Use Social Media Networks You can use it to publish anything you like, but it’s best if you keep content relevant to your personal qualifications or field of expertise. Content needs to engage your audience. Step 3: Post Interesting Content Use domain search engines and registry companies such as GoDaddy to assist you with your searching. Step 2: Own Your Domain Name So if you want to paint a clear picture of your online reputation, then consult a major search engine results. 1. See What Already Exists Online You can join forums related to the particular industry you work in. You can use this space to network with other users, and attempt “soft-promotion” of your products and services.

STEP #1 - Other tools to broaden your search for both positive and negative publicity include:  SOCIAL MEDIA ANALYTICS  MONITORING BLOGS THAT FOLLOW YOUR WORK  TWITTER FEEDS  FORUMS THAT COVER TOPICS EITHER YOU OR YOUR BUSINESS ARE INVOLVED WITH.

STEP #3 - You can use it to publish anything you like, but it’s best if you keep content relevant to your personal qualifications or field of expertise. Content needs to engage your audience.  QUOTES, ANECDOTES, STATISTICS, AND REFERENCED INFORMATION  VIDEOS AND IMAGES RICH WITH EASY-TO-DECIPHER CONTENT  HOW-TO GUIDES AND INFORMATIONAL ARTICLES  TESTIMONIALS AND PERSONAL ANECDOTES  BIOGRAPHY AND STORY OF WHO YOU ARE  PORTFOLIO OF YOUR WORK  CASE STUDIES OF THE RESULTS YOUR BUSINESS HAS ACHIEVED  UPDATES ON NEW PRODUCTS AND SERVICES

Speak the Truth, And Be Heard Use the 5-step system outlined above to increase the positive publicity circulating online, and raise your brand awareness in the process – personal reputation included. Your reputation requires a well- planned, diligent system in place to be managed effectively, and that’s where we come in. Titanium Marketing can work with you and your business to build a powerful online presence, and repair it if needed. Contact Us to see how we can help you build a thriving online reputation.

Please contact us. We are always here to help. Titanium Marketing ADDRESS Irvine Blvd, Suite 254, Tustin, CA