AT&T Digital Audit Chris Williams

 Strengths of AT&T to digital communication  Weaknesses of AT&T to digital Communication  Interview of Manager Peter Bono  Interview of Cologne Carolyn Frost  AT&T Digital media Conference room Introduction

Strengths of AT&T  Faster communication  Cellphones  Tablets  Internet  Business  Home

Weakness of AT&T  Lack of Unlimited Data Plan  Fixed line communication  Wireless network deficiencies  Does not offer internet EVERYWHERE  New U-Verse isn't offered everywhere  Lack of emerging market exposure

 Answers  Technical advances. Capabilities of broadband is unlimited  It requires a lot of bandwidth, we need to acquire the bandwidth to do it.  No it is used to be very positive, decrease your cost. It is an affective time saver.  You can use different tools to reach millions of people with digital technology such as YouTube videos and commercials. Interview of Pete

 Answers  Its virtually unlimited, we don't have to travel to see or meet someone, you can take away the miles in between with virtual communication.  Lack of coverage of data signals to the Internet, having lived in the country there is not any service  Yes, because as far as marketing a lot of people don't know their needs. Don't know what to ask for s they can be sold something that would be worst off for them. Media creates that perceived need for customers. Interview with Car

AT&T Conference Room