Life in The Real World

Where do graphic/web designers work?  Newspapers / Print & Sign Shops  Silk screen / Embroidery  Advertising Agencies  Public Relations & Marketing Companies  Corporate — Marketing / Creative Services Departments / IT Departments  Self-employed / Freelance

Life in The Real World Minimum software you MUST know as a graphic designer for printed materials InDesign Photoshop Illustrator Acrobat Prepress MS Office Word Excel Powerpoint

Life in The Real World Minimum software you MUST know as a web designer  Photoshop  HTML  Dreamweaver  Illustrator  Acrobat  Database Application (Access, FileMaker Pro, MySQL)  PHP, CSS, XML

Life in The Real World Minimum software MUST you know for multimedia  Photoshop  Illustrator  Flash  Premier  After Effects  Final Cut Pro

Life in The Real World How much do designer’s earn starting out in Corporate America?  Entry level range is $15 to $20 per hour  With experience $25 to $35 per hour  Plus perks

Where to look for a job  Ads in local newspapers Daily News Ventura County Star LA Times  Employment Development Department  Local print / sign / silkscreen / embroidery shops, photography studios, design / marketing studios, website hosting companies

Where to look for a job Online  craigslist.com  monster.com  ifreelance.com

Life in The Real World How much can you make being self-employed or freelance?  Average rate in Ventura County is $25-$35 per hour  Average rate in LA County is $65-$85 per hour

Being Self-Employed  Business License  Reseller’s Permit  Photo Releases  Running and Promoting Your Business

Resources Books  Graphic Artists Guild Handbook: Pricing & Ethical Guidelines $20 on Amazon  Artist’s & Graphic Designer’s Market $24 on Amazon