Why was Henry Ford so famous? Objective: Know how Henry Ford revolutionised the motor car industry and how cheap reliable cars revolutionised America.

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Presentation transcript:

Why was Henry Ford so famous? Objective: Know how Henry Ford revolutionised the motor car industry and how cheap reliable cars revolutionised America. 8 June, 2016

Homework: Write an obituary for Henry Ford (He died in 1947). You must include information about his family, his early career, the impact of the assembly line and his motor cars. His impact on American society MUST be explained. Include a picture of him and his Model ‘T’

Who was Henry Ford? SHP page 29 Read the 6 boxes. Take one fact from each box and create a sentence to put together a short paragraph or ‘synopsis’ (summary) of Henry Ford. You should have 6 sentences! (I’ll allow 2 from box 3 if you’re desperate! 9 minutes!

How did you do? Henry Ford came from a farming family but he was interested in tools and machines. In 1896 he made his own ‘horseless carriage’ having read about petrol engines. In 1899, Ford joined the Detroit Automobile Company and was disappointed when the company’s production failed but his own racing car won him a reputation that enabled him to raise money. In 1903 he created the HENRY FORD MOTOR COMPANY and after 5 years was building 100 cars a day. In 1911 Henry started building a car for the ordinary man (the Model T) using the best materials and mass production in just one minute. The Model T was a huge success and by the mid 20s one out of every two cars sols was a Model T.

Why was Henry Ford so important? Pay attention to key words and facts – they will be central to the final activity. If you want to write any notes – the blue boxes are keys points.

The Model ‘T’ Ford – an affordable car for everyone Henry Ford set out to build a car which everyone could afford to buy. It was slow, ugly and difficult to drive, and was nick named the ‘Tin Lizzie’ by the American people.

The Model ‘T’ Ford – quick and cheap to produce Cheap - The attraction of the Model T Ford was that its price never increased. Costing $1200 in 1909, the price in 1928 was only $295. Quick - By 1929 Ford was producing more than one car per minute

New Idea of the Assembly Line to speed up production

Ford was able to sell cars cheaply because they were mass-produced and standardised parts (only one colour and one engine size were available). By producing large numbers of cars on an Assembly Line Ford needed fewer skilled workers (he could employ unskilled workers) and that cut the cost of paying wages. So how does an assembly line work? Mass production through the Assembly Line

Key Quote – Henry Ford ‘A customer can have any colour he likes for his car so long as it's black’

‘… each man and each machine do only one thing... the thing is to keep everything in motion and take the work to the man not the man to the work’ Henry Ford 1925 Explain in your own words how an assembly lines works, include Ford’s quote from above. Use Sources 1 – 3 on page 30 to help. Draw a diagram and label it if it is easier.

Impact: widespread assembly line production in the US Assembly Line – a technique then adopted by other industries meaning cars were not the only affordable item in the USA

Impact: employment and good wages Aerial view of Rouge Plant in In 1914, Henry Ford had a problem with workers leaving after a few months because work on the Assembly Line was so monotonous (boring). So, Ford doubled his workers wages to $5 a day, much more than other industries. Ford still made a profit and in 1929, 81,000 workers worked at the plant.

Impact: social and economic benefits An affordable car meant: Freedom to people in rural America The building of roads and suburbs

Impact: Car Production helped the Cycle of Prosperity Car production used up 20% of America's steel, 80% of her rubber, 75% of her plate glass and 65% of her leather. By the end of the 1920s American cars used seven billion gallons of petrol a year. This helped to create jobs in the oil industry and made the oil state of Texas rich.

Car Industry Mass productions & Standardisation lead to increased car sales. More Standardised parts are needed More jobs are created in other industries. SteelGlass Rubber Leather More people with jobs means that they can afford to buy a car! Jobs in Diners, Motels & Gas Stations. More Oil is used More roads are built Cars and the Cycle of Prosperity!