Creating and Marketing Your Excellent Image Sue Hewitt.

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Presentation transcript:

Creating and Marketing Your Excellent Image Sue Hewitt

PERFORMANCE 10% 100% EXPOSURE60% IMAGE30% Getting on in organisations

Image The message you send before you speak Includes clothes, behaviour, working space, attitude Every interaction sends a message

Brands

What are your brand words?

Exposure What do you need to do to live up to your brand words? How will people know these are your brand words? What’s your marketing strategy?

Exposure Creating impact How others know of your performance Become visible to those who can influence your career positively Network with focus and direction Network widely internally and externally Tell people how good you are

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