Joseph Merrill, Alexander Plum, O’Bryne

* Google Translate is used to translate text from one language to another one of the 80 supported languages * This includes sentences, documents, and entire websites. * The target audience is anyone who has the need for language translation.

* Google Translate is a free statistical machine translation service. * Google allows you to Translate words and phrases between languages almost instantly. * You can upload an entire document to Google Translate for translation.

* Google Adwords is a system developed to assist people with the marketing of products and services within the Google Search Engine and affiliated websites. * When Google users type words or phrases within the Google Search Engine, Google offers “sponsored links” Alexander K. Plum

* Google’s “sponsored links” are paid for by advertisers looking to pair their products with the searches that people make, this is Adwords Key Feature. * For Example: When a person types “Insurance” * Google’s Sponsored Links produce these results: * GEICO * AMICA – Auto Insurance * Progressive * Nation-Wide * Farmers

* Google facilitates the Bidding of Keywords that “(They) deem relevant to the Search Query”, and and auction between Advertisers is triggered. * Anyone can bid on Advertising Keywords, promoting their product/services onto the world marketplace * Google Adwords looks at two key factors to determine the rank of an advertisement: * The Advertisers Maximum Bid * The Adds Quality Score Any Business large or small, with products or services to provide comprises Google Adwords target audience

* The paring between Advertisements and the end-users search query is the true benefit of Adwords: * This allows Companies to better connect with potential customers * To Date Google has made 32.2 Billion Dollars in advertising revenue. * That’s 97% of Google’s total Revenue