1 10 years Anniversary October 2007. 2 OPPORTUNITY To celebrate the occasion of TMA ten years anniversary To strengthen the staff loyalty via making them.

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Presentation transcript:

1 10 years Anniversary October 2007

2 OPPORTUNITY To celebrate the occasion of TMA ten years anniversary To strengthen the staff loyalty via making them feel proud about the Company success and see their commitment future with TMA

3 INSIGHT “I am happy to see the company doing well. I believe that if the company grow well, my career can be shine too”

4 Ideas Chung Suc de lon manh cung TMA

5 Concepts Open Air Party with Chung Suc Interactive Games and Music Video : Review the company 10 years history Opening speech ( Chair man) Awards

6 Pre- event ( 10 days before) Announcement : External : post news of Anniversary 10 th to media Internal : send invitation to all employees 10 days before, use countdown clock (attached melody - TMA song) as reminding. Post news to Board of Bulletin,Intranet, Website Preparation Video Record Gift (TMA T-shirt,mouse pad) Award 1. Great contribution to the Company growth : (DOB) 2. TMA Old Tiger :10 year excellence loyal Staff ( 5) 3. TMA Young Tiger : Consecutive Outstanding performance. 4. Promotion of April & July/2007 Location,Food & Beverage. Entertainment : TMA Music, Chung Suc game and Fashion Show. Décor PR plan

7 Event (draft program) 3:00 : group at stage 3:00 – 6:30: Company meeting Opening with TMA song ( T-music performance) Video show : Review the company 10 years history Opening speech ( Chair man) T-music performance : “Niem Tin Chien Thang” song Award Great contribution to the Company growth TMA Old Tiger :10 year excellence loyal Staff T-music performance TMA Young Tiger : Consecutive Outstanding performance (confirmed by SM,PM) 10 best fashion design Promotion of April & July/2007 6:30 – 9:00 Entertainment + Dinner 6:30-7:00 Interaction games 7:00 – 8:00 Chung Suc game Show Among the time of Chung Suc game : Video features the most funniest happy moments at the show 8:00-9:00 : Award prizes for Chung Suc game and Fashion Show 10 “crazy prizes “ for funniest moments at the show. 9h:00 : the end

8 Post event PR activities Post event News to media( TV and Print) :10 nam – Chung Suc Lon Manh Cung TMA Publish Special Edition (Newsletter October) as Event diary included in articles & picture about the event Post Opinion articles about the growth of TMA and future of TMA to PC World Media :in IT newspaper,magazine (PC World): 10 th Ceremony and TMU,TEC, Quang Trung…. HTV and VTV