CONCEPT Over a 3 week period, May 18 th – June 5 th listeners will go to BOB 106.9’s web page and register for the Kenny Chesney Ultimate Wild Child.

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Presentation transcript:

CONCEPT Over a 3 week period, May 18 th – June 5 th listeners will go to BOB 106.9’s web page and register for the Kenny Chesney Ultimate Wild Child Contest. The Ultimate Wild Child Prize Package will include items you see in the Wild Child Video (Ex: Paddle Board, Goodwill (Thrift Store Dress), Costa del Mar sunglasses, Guitar, etc….) Prizes will be donated by Co-Sponsors and will be posted on BOB’s event page. Grand Prize will be over $1,000 in prizes and will also include 2 tickets to the Kenny Chesney Big Revival Tour in Atlanta June 13 th, Winner must be present to win. Winner will be chosen at the live remote broadcast at Wild Wing Café in City Market in Savannah Saturday, June 6 th, from 9-11pm. Tim Leary from BOB 106.9’s Morning Showgram will host the event.

CAMPAIGN ELEMENTS  60 minimum live/recorded promotional on-air announcements (20 promos X 3 weeks) 50 commercials to air Monday May 18 th – Friday June 5 th for Corona/Corona Light  Digital web page with Corona/Corona Light as TITLE sponsor including your logos and link and other co-sponsors featured (3 weeks)  Registration page on BOB’s website for listeners to register (3 weeks)  Flipper graphic on Bob 106.9’s main web page the week of the event giving details of the promotion  Digital support through all aspects of BOB 106.9’s Social Media outlets including Facebook, Twitter, and photos during the event posted to Instagram  BOB 106.9’s Morning Showgram Host, Tim Leary will emcee the event Saturday, June 6 th (9pm-11pm) at Wild Wing Café, City Market in Savannah

 Co-Sponsors

 RECAP  WUBB BOB will integrate a promotional marketing campaign for Corona/Corona Light including on-air, social media, also supported online, with a live remote broadcast to drive business to the event at Wild Wing Café in City Market Savannah and sell more Corona product!!!