1. TEL AVIV | ISRAEL Executive Briefings & Marketing Events THE BEST ROI!

2. TEL AVIV | ISRAEL Big vs “Intimate” Events? Target Audience? Selling vs Added Value? Free registeration? ROI Measurement?

3. 2014-2015 Activities 4 executive Briefings (120 pp) 1 Annual Leadership Summit (250 pp) Leadership Conference – JV with 3 other consulting firms 1 Global HR & OD Forum (35 pp) TEL AVIV | ISRAEL

4. Only GLOBAL Companies HR & OD managers Host Client

5. Content Design: 10% selling 35% Blanchard Content 35% Best Practice / Success Stories (clients presentation) 20% table discussions & Sharing TEL AVIV | ISRAEL

6. Marketing Before: Personal Invitations Email Campaigns Social Networks – ONLY relevant groups TM After: Work plan & targets Personal touch Meeting with the relevant TEL AVIV | ISRAEL

7. Results: Meetings Real Opportunities New Clients Positioning, Awareness TEL AVIV | ISRAEL

8. 5 Keys Success Factors Focus! Long Term Relationship It’s a PROJECT Keep Going KISS TEL AVIV | ISRAEL

9. Plan 2016

10. TEL AVIV | ISRAEL 4-5 executive Briefings (120 pp) 2 Global HR & OD Forum (70 pp) 1-2 Webinars 2 public workshops