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Retail Category Experience Clothing & Department Stores.

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Presentation on theme: "Retail Category Experience Clothing & Department Stores."— Presentation transcript:

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2 Retail Category Experience Clothing & Department Stores

3 Gap Outlet Triton Platforms Used Slacker/AOL & Triton Terrestrial Network Targeting Demo W25-54, A25-49, A29-54 Campaign Details National Campaign running Q2 – Q4 Creative Execution In-Stream & Mobile :30 second audio with synced banners; localized copy by market Results Gap likes the ability to localize copy by market for specific promotional events..

4 Levi’s Triton Platforms Used Slacker/AOL, Registered & Non-Registered Targeting Demo A18-49 Campaign Details National campaign across Q4 Holiday Season Creative Execution In-Stream & mobile :30 second audio with synced banners; market specific creative for Levi Brand promotions within department stores.

5 Old Navy Triton Platforms Used Slacker/AOL, Triton Terrestrial Network, a2x Targeting Demo A18-34 Campaign Details National Campaign running all 4 quarters focusing on Promotional Events Creative Execution In-Stream & Mobile :30 second audio with synced banners within general and Hispanic Markets; incorporates behavioral targeting Results Old Navy has used Triton for three years, utilizing a2x to target moms and women who like to shop!

6 JCPenney Triton Platforms Used Slacker/AOL, Registered & Non-Registered Targeting Demo W18-49 Campaign Details National campaign across all 4 quarters focusing on specific Sales Events & coupon offers Creative Execution In-Stream & mobile :30 second audio with synced banners Results With on-going success, JcPenney is in their Fourth Year with Triton Digital.

7 Kmart Triton Platforms Used Slacker/AOL & Triton Terrestrial Network Targeting Demo: W25-54 Campaign Details National Campaign running Q1 & Q3 promoting Home/Furniture Sales, Digital Sales, Free Layaway and Back to School savings. Creative Execution In-Stream & Mobile :30 second audio with synced banners Results Kmart has utilized Triton Digital since 2012.

8 Kohl’s Triton Platforms Used Slacker/AOL & Triton Terrestrial Network Targeting Demo: W35-54 Campaign Details National Campaign Q2-Q4 promoting Holiday Sales Events, 3-Day Sales and Online Shopping Creative Execution In-Stream & Mobile :30 second audio with synced banners Results Kohl’s has utilized Triton for over five years.

9 Macy’s Triton Platforms Used Slacker/AOL & Triton Terrestrial Network Targeting Demo: A25-54 Campaign Details National Campaign over Q4 Holiday Season promoting Black Friday sales, Christmas Door busters and extra savings promo codes Creative Execution In-Stream & Mobile :30 second audio with synced banners Results Macy’s has used Triton for three years.

10 Sears Triton Platforms Used Slacker/AOL Targeting Demo: Varies with Campaign Campaign Details National Campaign across all 4 quarters promoting Storewide Women Sales, Storewide Men Sales, Auto Center, Appliances, Seasonal/Holiday Sales and more! Creative Execution In-Stream & mobile :30 second audio with synced banners Results Sears campaign success lead to multiple National Campaigns over 3 years.


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