1. DECA Competitive Events 2015-2016
Briar Woods High School DECA

2. District Leadership Conference (DLC)
DATE: Saturday, November 21st PLACE: Stone Bridge High School- students provide own transportation to and from the event TIME: Arrive by 8:30 AM – look for Ms VanDyke, Mr. Starke or Mrs. Belote in lobby ATTIRE: BUSINESS PROFESSIONAL!!!! Must wear blazer or jacket ENDING TIME: Varies by event; students may leave when they have completed TWO Role Plays. Check out with Belote or VanDyke by sending text or finding us AWARDS: Chapter Awards Ceremony TBD- scores available Monday November 23rd from VanDyke/Belote

3. Mastering the Role Play
Must obtain 60% or higher on both role plays (also the test)
Your 10 minutes begin the minute you walk through the door to the judge!
Judged on appearance as well as performance. Dress Professionally!!!
Close the role play with, “To conlude, my recommendation to you is…” – or something similar
Understand the format of the role play event- PRACTICE!

4. Role-Play overview Performance Indicators Instructional Area
Name of the Event
RULES
You are judged on the performance indicators!! Write them down when you take notes while reading the role play!!!
Performance
Indicators

5. TIP #1: play a character Hi! I’m Pam, Manager of Elite Automotive.
As an employee at Waldo’s World, I am grateful for the opportunity I have to meet with you today.

6. Tip#2: explain every Performance indicator- in detail
Example: Determine factors affecting business risk
While there are a number of factors that affect our level of risk, we must be able to distinguish between natural, economic and human risks.
Human risks are the most likely threat to our business. In this case, with proper employee training and clearly communicated store policies, we can protect ourselves against lawsuits and potential theft.
While not all risk is preventable, we can make sure that our insurance policies are update and provide enough coverage to protect our assets.
Individual events have 5/team events have 7
Compare to your score sheet
This is the MOST important part of the role-play!

7. Tip #3: Create visual aids while you take notes (rely on those if you can, rather than the notes)
Visual Aid Ideas:
Goals and Objectives
Theme or Slogan
Store Layout
Diagrams/ Visual Organizer
Benefit/Advantage Chart
Challenges/Disadvantages
SWOT Charts
Cost and Expenses
Budget Sheet
Pie Charts/Graphs
Brochures/ Employee Benefit Chart/ Training Plan
Business Card
Write down every performance indicator
Use your notes to help the JUDGE- not you

8. Tip #4: Be creative and innovative

9. Tip #5: Be realistic Budgets should not be too big or too small
You cannot give everything away for free!
Celebrities/famous people do not want to help you
Just because you promote or create something, doesn’t GUARANTEE customers will buy it.
Most companies do not make money their first year
Newspaper ads are not the current hot spot for promotion….think social media!

10. Tip #6: Use business vocab
SWOT
Marketing Mix
Promotion and Promotional Mix
Cost Benefit Analysis
ROI (Return on Investment)
Strategic Plan
Types of resources (financial, human, natural)
* Look at the Instructional Area for your event and begin to study/review terminology that goes with that area- (Use Internet; Marketing Essential textbooks in class, other sources)

11. Tip #7: be confident Handshake Eye Contact Posture No Ums or Likes
Smile
Be self assured

12. Tip #8 Be organized Use this structure
STEP 1: Introduction
STEP 2: State the problem
STEP 3: List your goals and objectives
Put these in a bulleted list for your judge to see
STEP 4: Discuss your plan in full DETAIL! (about 10 minutes)
STEP 5: Determine the advantages and disadvantages Costs, timeline, risks
STEP 6: Closing statement and follow-up meeting

13. Tip #9 Go beyond the scenario
Add the Costs or a Budget
Create a timeline or organizational chart
Implement an employee training or staff meeting to prevent future problems
Suggest a long term strategic plan (looking ahead)

14. How to prepare Attend the practice competitions
Read over at least 5 past role play scenarios
Learn business vocabulary and prepare your “go-to” concepts you can use each time regardless of the scenario
“Fake it till’ you make it”!!!

15. Impact of the role-play
Individual Series Event
Team Decision Making
TWO ROLE PLAYS (at state)
Role Play #1: 1/3 of score
Role Play #2: 1/3 of score
TEST: /3 of score
“PRINCIPLES” series only have 1 role play which is ½ of score and the test is the other half
JOB application replaces test for JI
1 case study (30 minutes to prepare)
Role Play: 2/3 of score
TEST: /3 of score
Partner’s test scores are averaged
At Nationals- once you make the
FINALS, your test counts for 50%
TEST MINIMUMS District (60%) State (70%)