1. CoMO Global Conference – 18-20 September 2015, Seattle Aby żyć Foundation -Poland-

2. Our national campaigns Tick-borne encephalitis – We vaccinate! We prevent! We say to pneumoccocus: WE VACCINATE!

3. I AM INFECTING PEOPLE WITH TICK-BORNE ENCEPHALITIS AND WHAT ARE YOU GOING TO DO ME?

4. GOALS “ Tick-borne encephalitis – We vaccinate! We prevent !”  Increasing public awareness about ticks and the associated risks Ticks are endemic in 27 countries, including Poland Ticks cause serious diseases, including tick-borne encephalitis (TBE) In Poland, every 6. tick infects with TBE With each year the number of people infected with TBE increases  Raising public awareness of the need for vaccination against TBE  Increasing the number of people undergoing vaccinations to protect against TBE

5. KEY ASSUMPTIONS Duration: 09 April – 30 June 2015 Substantial and honorary patronage of many Polish health institutions Campaign ambassadors Campaign experts

6. DESCRIPTION EDUCATION Press conference initiating the campaign Campaign website: szczepkleszcz.pl Campaign Facebook profile: https: //www.facebook.com/szczepkleszcz Visual content of campaign: press layout, web banner, poster, educational flyer Radio spot TV spot Thematic section devoted to the TBE on Onet.pl – the largest Polish web portal Cooperation with media and sharing with them information about our campaign ENTERTAINMENT Surveys (adults and children) verifying knowledge about ticks and TBE Online game “Ghostbusters of Ticks” available on campaign website Competitions/quizzes on campaign website and Facebook funpage Cooperation with bloggers, institutions and organizations supporting the idea of vaccinations Participation in selected picnics and marathons (education through distribution of educational materials)

7. VISUAL CONTENT

9. AUDIOVISUAL CONTENT

10. We say to pneumoccocus: WE VACCINATE!

11. Goal  Raising awarnes of pneumoccocal infections and encouraging parents to consider vaccinating their children Target group  Mothers 18-44 y., pregnant or having small children Duration  Since October 2014 Substantial and honorary patronage of many Polish health institutions ABOUT OUR CAMPAIGN II EDITION I EDITION

12. IMPLEMENTED ACTIVITIES Campaign website www.szczepimy.com.plwww.szczepimy.com.pl Facebook profile and funpage - facebook.com/szczepimy TV spot Radio spot Press layouts Web banners Posters in medical centers Cooperation with bloggers Social media activities

13. WEB PAGE I EDITION II EDITION

14. FACEBOOK I EDITION II EDITION

15. PRESS LAYOUTS I EDITION II EDITION

16. PRESS POSTERS I EDITION II EDITION

17. WEB BANNERS II EDITION

18. TV SPOT II EDITION

19. PRESS PUBLICATIONS

21. www.abyzyc.pl