1. ROOTS 1+2 Advocacy Toolkit www.tearfund.org/advocacy_toolkit ROOTS 1+2 Advocacy toolkit www.tearfund.org/advocacy_toolkit

2. Section A The WHAT, WHERE and WHO of advocacy Laying foundations

3. Section A: What is advocacy? Tearfund’s definition of advocacy: ‘Influencing the decision, policies and practices of powerful decision-makers, to address underlying causes of poverty, bring justice and support good development.’

4. Section A: What is advocacy? Some possible alternative phrases include… ‘Influencing decision-makers’ ‘Defending human rights’ ‘Promoting justice’ ‘Changing government policies and practices’ ‘Constructive engagement with officials’ ‘Building strategic relationships’

5. Section A: What is the purpose of advocacy? Asking for a new policy Asking for an unjust policy to be revised Asking for a good policy to be enforced Asking for better implementation when a policy is being unfairly implemented Changing attitudes or practices Blocking a threatened change in policy

6. Section A: What does advocacy involve? Influencing the powerful Speaking out and communicating Empowering those without power Seeking justice An organised process Being intentional A clear purpose

7. Section A: Where does advocacy take place? International level Regional level National level Provincial level District / local authority Community / village

8. Section A: Who can do advocacy? The roles of an advocate include… RepresentingAccompanying EmpoweringMediating ModellingNegotiating NetworkingLobbying MobilisingBargaining

9. Section A: What is good practice in advocacy? Accountability Legitimacy Participation Representation