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Parteneri media:. Sport Competition at the highest level, endurance test for sea lovers, networking opportunity in a select business club, REGATTA Forum.

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Presentation on theme: "Parteneri media:. Sport Competition at the highest level, endurance test for sea lovers, networking opportunity in a select business club, REGATTA Forum."— Presentation transcript:

1 Parteneri media:

2 Sport Competition at the highest level, endurance test for sea lovers, networking opportunity in a select business club, REGATTA Forum Invest is the most important nautical event of the year. Designed at international standards, REGATTA Forum Invest is promoting nautical sports to the youth and Romania’s maritime potential. Don’t miss the adrenaline supply in the mix of sport, leisure and business events onshore and offshore. REGATTA Forum Invest

3 Parteneri media: Mix of Events  Press Conferences  International yachting contest  Business Clubs  The Future of Money in the Banking System, Leasing and Insurance  Alternative Energy  Demonstrative Regatta at the Olympic classes  Cruises  Parties, concerts, festivities

4 Parteneri media: Who Should be There?  Boats lovers  Nautical sports practitioners  Corporations (for branding purposes, marketing, team building, client support, networking)  Anyone who enjoys the sea and the beach in a beautiful season  Mass – media

5 Parteneri media: Regatta’s Programme Friday, 21 May 2010, Mamaia, Constanta 12.00- 14.00 Press Conference, Vega Hotel, Mamaia 14.00- 18.00 Registration of participants, Tomis Harbor- the official tent 19.00- 24.00 Cocktail Party (partners & participants, guests) Saturday, 22 May 2010, Constanta 10.00 Regatta’s Start - from the touristic Harbor of Tomis 10.00 - 15.00 Cruise on Mircea Ship & Private Cocktail (Departure from Constanta Harbor, in front of Tomis ) 17.00 Participants’ return in Tomis Harbor –Complaints –Requests –Interim Ranking 20.00 Open Party –Concert –Dance –Festive Dinner –Fireworks

6 Parteneri media: Sport & Leisure Activities Programme Sunday 23 May 2010, Constanta  10.00 Regatta’s Start, in front of Tomis Harbor  11.00 Starting the demonstrative Regatta at Olympic classes, - in front of Tomis Harbor  14.00 Finish of the demonstrative Regatta – Tomis Harbor  complaints  requests  finl ranking  16.00 Finish of Regatta, Tomis Harbor  complaints  final ranking  18.00 Winners Awards Ceremony, on the breakwater of Tomis Marina, near the official tent

7 Parteneri media: Marketing Opportunities Developed by Forum Invest, the strongest business events organizer in Romania, REGATTA and its auxiliary events offer a platform of flexible exposure in both business to business (B2B) and business to consumer (B2C) channels. The Benefits of Partnering with Regatta  Extensive media coverage (local and national)  Brand communication (corporate or personal branding) by association with a strong, large scale event  Networking opportunities  Client support  Team building The mix of events is developed in such a way that promotional campaigns can be coordinated both offshore (within the competition) and onshore (within the events organized by Forum Invest for the partners: business clubs, product launches, press meetings)

8 Parteneri media:  Multinational corporations with a global policy of promoting sport activities  Corporations with a direct interest in reaching the marketing channels available on Regatta’s communication platform  Up-market products  Sport related brands  Corporations/brands wishing to associate their exquisite image with this type of event (premium, extended visiblity)

9 Parteneri media: Communication Campaign – promotion opportunities PRINT Partner’s logo, picture and statement on the flyer (2xA4, 3xA4), sent in two-three successive bunches of direct mailing to a targeted Forum Invest database (4.000 contacts) announcing the event Partner’s logo on the advertisements about the event featuring in the media partners’ publications: Airport View – the official magazine of Henri Coanda Airport, Be Blue Air- on board magazine of Blue Air airline, Calator, the publication of Eurolines. Partner’s logo, picture and statement on the invitations to all the events around Regatta (invitations sent by e-mail, direct mail and fax) Partner’s logo, picture and statements on the banners in Constanta and Tomis Harbor. Partner’s advertisement/advertorial in our media partner’s publications (Airport View, Be Blue Air, Calator) Partner’s advertisement in the press kit Partner’s logo on the certificates handed to the race winners

10 Parteneri media: ONLINE Partner’s logo on the event website and on our affiliated websites Partner’s Logo on the event’s website and on banners on the affiliated websites (www.baniinostri.ro, www.lady4ever.ro)www.baniinostri.rowww.lady4ever.ro Video interview of the company’s reprezentative, made in the Forum Invest studio with placement on the event’s website. The video product (coated and mounted in the Forum Invest studio), remains in the partner’s property, with the right to later use, as a proper instrument of information and promotion. Video mailing: the interview’s video transmission, with video mailing format (mail body with unique message – the one of the partner) to Forum Invest database (over 7,500 addresses) Partner’s Logo in the Newsletters of the event Partner’s Logo on the event’s TV spots Partner’s Logo in the Regatta’s presentation spot in the Forum Invest Conferences, in the period February – May 2010 (Havana Leader’s Club, CFO’s International Conference, Bucharest, Leader SHE, Vienna, HealthCare Conference, Paris, The Financial Central Forum and South-East European, Bucharest) Communication Campaign – promotion opportunities

11 Parteneri media: INSIDE THE REGATTA & THE OTHER EVENTS The Press Conference, in the presence of the town’s reprezentatives and of the press  Partner’s Logo on the conference’s map and on the press statement. Regatta  Company Logo (stickers) on:  Yachts’ hull  official tents  boyancies in the race  leader’s cups  event’s souvenirs  Partner’s Banners on Mircea’s tall ship  Flags with the name and the company logo on the yacht’s hulls, in a visible position.  Sampling possibilities and exposing branded mascots on the Regatta’s start point.  N.B. Participating Sailing Yachts in the race will be visible from the shore for about 8 hours, in the section between Tomis Marina and Mamaia resort. Communication Campaign – promotion opportunities

12 Parteneri media: EXPOSING POST EVENT: FOLLOW-UP Articles and Photos of the Regatta (participants and branded yachts) transmitted by mass-media Interviews with the participants/ Partner Companies/ on the event’s website and promoted by video - mailing Electronic Newsletter transmitted to the database, which includes: –Fragments from the important moments of the event (video editing with advertising covers) –Messages of sponsors and participants Communication Campaign – promotion opportunities


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