1. BARCELONA 19-21 January 2011 European Commission Information Society and Media GaLA Game and Learning Alliance The European Network of Excellence on Serious Games WP9 Spreading of Excellence and Dissemination Wim Westera,OUNL 1 GALA Games and Learning Alliance The European Network of Excellence on Serious Games Genova December 6-7 2011

2. BARCELONA 19-21 January 2011 European Commission Information Society and Media WP09 first year’s goals Establish the core identity of the GALA NoE Establish a dissemination policy/strategy Develop dissemination instruments Genova December 6-7 2011

3. BARCELONA 19-21 January 2011 European Commission Information Society and Media WP09 first year’s goals Establish the core identity of the GALA NoE Establish a dissemination policy/strategy Develop dissemination instruments Genova December 6-7 2011

4. BARCELONA 19-21 January 2011 European Commission Information Society and Media GALA Dissemination Policy Our value proposition: Becoming the knowledge kernel for European SG research and industry that aims at establishing a coherent, open and innovative SG practice by aligning SG research across Europe, fostering knowledge transfer to SG industry, propagating appropriate opportunities for SG education, and disseminating insights, evidence, applications, tools, and case studies to the education and training market. Genova December 6-7 2011

5. BARCELONA 19-21 January 2011 European Commission Information Society and Media Principles of operation Dissemination is covered by all GALA partners Branding conforms to the common framework explained in the D9.1 document No formal authorisation is required for partner-initiated dissemination Partners register and report all their dissemination activities to WP9 Genova December 6-7 2011

6. BARCELONA 19-21 January 2011 European Commission Information Society and Media GALA Logo Genova December 6-7 2011

7. BARCELONA 19-21 January 2011 European Commission Information Society and Media The website Stats

8. BARCELONA 19-21 January 2011 European Commission Information Society and Media Social media

9. BARCELONA 19-21 January 2011 European Commission Information Society and Media Coordinated conferences, workshops, events ECTEL 2011 (Atos): GALA workshop september 2011 OEB (OUNL): GALA workshop december 2011 ECGBL 2012 (UWS): anticipated 2012 ICALT (UCM): anticipated 2012 ISAGA (ATOS, UWS): anticipated 2012 VS-GAMES (UNIGE): applied for 2012 Genova December 6-7 2011

10. BARCELONA 19-21 January 2011 European Commission Information Society and Media Branding strategy: GALA versus the European Serious Games Association GALA NoE Genova December 6-7 2011

11. BARCELONA 19-21 January 2011 European Commission Information Society and Media Branding strategy: GALA versus the European Serious Games Association European Serious Games Association GALA NoE Branding will focus on: “ESGA” ( powered by GALA) Branding will focus on: “ESGA” ( powered by GALA) Genova December 6-7 2011

12. BARCELONA 19-21 January 2011 European Commission Information Society and Media Genova December 6-7 2011

13. BARCELONA 19-21 January 2011 European Commission Information Society and Media GALA Web Site Riccardo Berta, Francesco Bellotti, Alessandro De Gloria ELIOS Lab, DIBE, University of Genoa www.elios.dibe.unige.it 13 Genova December 6-7 2011

14. BARCELONA 19-21 January 2011 European Commission Information Society and Media Target D9.3 GALA Website Release –Description of the GALA project web site –The description covers the public area and the private area Target –to provide up-to-date information about the advancement of the GaLA project Structure: –Public Section: Accessible to all –Private Section: Accessible to the GALA consortium Link to the Virtual Research Environment (VRE) –System Administrator functions: Accessible only to the System Administrator (SA) of the project website 14 Genova December 6-7 2011

15. BARCELONA 19-21 January 2011 European Commission Information Society and Media Releases Notes First version –online from the KoM October 2011 Second version –online from May 2011 –Restyle Logo and graphics –New features –Link to VRE 15 Genova December 6-7 2011

16. BARCELONA 19-21 January 2011 European Commission Information Society and Media Site Architecture 16 Public Home page Login Private Home page VRE Meetings Project Information (Mission, Workplan, Consortium) News (Call for papers, Recent papers, Blog) Contact us Genova December 6-7 2011

17. BARCELONA 19-21 January 2011 European Commission Information Society and Media Public Area The entry point for GALA online dissemination –offers information about the project “Home page”, “The project info pages”, “Footer” and “Contact us” –provides continuously updated news and external feeds about calls for papers, conferences and events “The News sub-menu” subsection) –An internal editorial team to keep the website dynamic and up- to-date to publish posts, articles and news also on social networks –Web-2.0 support Twitter module to show #galanoe hashtag Share content on Social Networks User Generated Contents 17 Genova December 6-7 2011

18. BARCELONA 19-21 January 2011 European Commission Information Society and Media Private area The private area is the online tool for managing and supporting the GALA project activities –A link to the VRE –...see the VRE description... Deliverable 8.3 (VRE Release) 18 Genova December 6-7 2011

19. BARCELONA 19-21 January 2011 European Commission Information Society and Media Home Page (header and menu) 19 Genova December 6-7 2011

20. BARCELONA 19-21 January 2011 European Commission Information Society and Media Home Page 20 News section provides the latest news on serious games research and related events. The website clearly distinguishes between messages from GALA partners (Call for Papers, Recent Papers and Blog) and external messages (feeds) Footer Contains: -the logos and links of the EC and of the FP7 -the support for sharing the web site over the most important social networks -the possibility of exporting GALA site content in XML format (RSS) Links links to GALA activities or events considered of high importance by the Consortium and that need wide visibility Twitter shows posts with the GALA hastag #galanoe Slideshow A display for a series of information and pictures, which gives the user a snapshot of the aims and main features of the GALA project Genova December 6-7 2011

21. BARCELONA 19-21 January 2011 European Commission Information Society and Media Project Info 21 Mission Work Plan Consortium Genova December 6-7 2011

22. BARCELONA 19-21 January 2011 European Commission Information Society and Media Social Network Links Login using Facebook or Twitter account Share Contents 22 Genova December 6-7 2011

23. BARCELONA 19-21 January 2011 European Commission Information Society and Media News Using the post functionalities authorized GALA users can provide contents for the site –Post a call for papers –Post a new publication –Post a new blog Entry 23 Genova December 6-7 2011

24. BARCELONA 19-21 January 2011 European Commission Information Society and Media Statistics (Oct 2010 – Nov 2011) Site usage –Google Analytics 24 Genova December 6-7 2011

25. BARCELONA 19-21 January 2011 European Commission Information Society and Media Conclusion and future work Conclusions –The site is online and monitored with Google Analytics –The site provides Public area: news, information Private area: link to the VRE Future work –SEO activity in order to gain good position in search results –Improving the look&feel –Improving performance 25 Genova December 6-7 2011

26. BARCELONA 19-21 January 2011 European Commission Information Society and Media Genova December 6-7 2011

27. BARCELONA 19-21 January 2011 European Commission Information Society and Media Challenges year 2: increased visibility Smart instantiation ESGA (website, instruments) Partner involvement: website, social media Stakeholder events (various WPs) Some more instruments (video clip, print, slides,..) Gamification (Playgen) Task 9.4 European conference (VS-Games) Task 9.5 Special journal issue(s) Genova December 6-7 2011