1. Bárbara Hernando Fuster & Alba Miralles Alonso April 2, 2011 Bárbara Hernando Fuster & Alba Miralles Alonso April 2, 2011 SUSTAINABLE DEVELOPMENT OF CLUBS ‘C.A. PLAYAS DE CASTELLÓN’ AS A MODEL

2. INDEX 1.INTRODUCTION OF “CLUB ATLETISME PLAYAS DE CASTELLÓN” INTO EAYLC 2.PROJECT OVERVIEW 3.ORGANISATION CHART  SPORTS AREA 4.VOLUNTEERING 5.MARKETING & DEVELOPMENT 6.ISSUES ENCOUNTERED 7.FUTURE PROSPECTS 8.WORKSHOP TASK!

3. 1. INTRODUCTION INTO EAYLC

4.  Clubs and sports schools are the basic organizational units of athletics.  Clubs are a key interface between the sport and its participants.  Clubs are an important resource for delivering all the educational- sports programs  Best way to promote the values of athletics:  Health  Education  Social integration  Performance  Aim of the project is: “Development of clubs as an organization that promotes the values that sports can offer and tries to make the most successful results at the national and international level in both men and women of all ages” 2. PROJECT OVERVIEW

5.  Volunteering:  Total hours  908.5  Team members:  Total number of people between18 and 28 years old  12  Team Leaders  Alba Miralles  Barbara Hernando 2. PROJECT OVERVIEW

6. ALBA MIRALLESBÁRBARA HERNANDO  What is your involvement in the project?  What problems you found when conducting the project?  How did you solve these problems?

7. CLUB ATLETISME PLAYAS DE CASTELLÓN

8. 3. ORGANIZATION CHART

9.  Sports Area: “Maximum performance in all competitions since the promotion to the elite field with RFEA and FACV’s inputs” (Club’s Philosophy) A.Athletics Programs B.Elite Training Groups C.Organization of Competitions

10. 3. ORGANIZATION CHART – Sports Area A. Athletics Programs: Educational-sports programs promoting the sports values  Initial Athletics Programs (5-13 years)  Development Athletics Programs (11-13 and 13-15 years)

11. A) Athletics Programs: 1. INITIAL ATHLETICS PROGRAM (6-13 years)  Club’s School 2-3 sessions/week 1-1.30h Sports equipment Competitions Travels 3. ORGANIZATION CHART – Sports Area

12. A) Athletics Programs: 1. INITIAL ATHLETICS PROGRAM (6-13 years)  Club’s School  Municipal School (8-16 years) 2 sessions/week 1-1.30h No sports equipment 3. ORGANIZATION CHART – Sports Area

13. A) Athletics Programs: 1. INITIAL ATHLETICS PROGRAM (6-15 years)  Club’s School  Municipal School  Athletics School ‘Penyeta Roja’ 3. ORGANIZATION CHART – Sports Area

14. A) Athletics Programs: 1. INITIAL ATHLETICS PROGRAM (8-15 years)  School Club  Municipal School  Athletics School ‘Penyeta Rotja’  Athletics Seminars Castellón-city Castellón-province 3. ORGANIZATION CHART – Sports Area

15. A) Athletics Programs: 2. DEVELOPMENT ATHLETICS PROGRAM - - 11-13 years: all events Searching sport performance Children with outstanding physical habilities - - 13-15 years: specializing in one event Specialization according to habilities Making all events 3. ORGANIZATION CHART – Sports Area

16. B. Elite Training Groups:  Performance programs: - Higher training level focused on athletic results at national and international championships. - The club wants the maximum performance possible in all competitions after promotion to the elite level - Groups: 1. Jumps (long jump, triple jump, high jump) 2. Pole Voult 3. Throws 4. Sprint – Hurdles 5. Long distance – Walk 6. Combined Events

18. 3. ORGANIZATION CHART – Sports Area C. Organization of Competitions:  Competition and performance aspect: The aim is to encourage the competition aspect of athletics, and promote the city of Castellón at national and international level in order to spread the ‘Playas de Castellón’ brand.  Schools Athletics Journeys (Initial Athletics Programs Championships)  Province Athletics Championships  Area Athletics Championships (Valencia Region)  National Clubs Championships (U16, U20 and Senior)  National Outdoor Championships (All the different ages)  European Clubs Championships (U20 and Senior)  European Cross-country Clubs Champsionship (U20 and Senior)  European Throw Winter Cup (U20 and Senior)

19.  The aim is to fill human needs in the different areas that are part of an athletics competition by volunteers  The organization of the competition is divided into different areas, where volunteers perform their specific function  Our volunteers are usually:  Club’s athletes (coaches motivate their athletes to volunteer in competitions)  Students of Physical Education Courses  Family of club’s athletes  Coaches 4. VOLUNTEERING

20.  Volunteers Functions MANAGEMENT PRESS & TV ACREDITATIONS MARKETING ACCOMODATIONTECHNICAL TRANSPORTATION SUPPORT TO THE COMPETITION MANAGERS PROTOCOL MEDICALSERVICES

21. What points are crucial to succeed in your project? Successful Project Diffusion Marketing Tools Professional Attitude Volunteers Motivation Income Public & Private Sponsors

22. Department responsible for disseminating the athletics programs and the results of the club, and finding of new sponsors Important section because:  Best way of advertising for our sponsors, results and sports program  Attract new sponsors  Increase the number of kids applied 5. MARKETING & DEVELOPMENT

23.  Broadcast Area:  Informative Booklet about the athletics school of the club  Web pages:  Spanish Athletics Federation: www.rfea.eswww.rfea.es  Comunidad Valenciana Athletics Federation: www.facv.eswww.facv.es  Club Atletisme Playas de Castellón: www.atletismecastello.eswww.atletismecastello.es  E-mail: info@atletismecastello.com  Twitter: @atletismoplayas  Yearbook  Press (local, regional and national press)  Participation in the European Athletics Clubs Conference (Frankfurt 2011) 5. MARKETING & DEVELOPMENT

24. www.atletismecastello.es

25. Yearbooks

27.  Economic Issues:  Need for previous results for getting grants from public and private entities  Need for good coverage in the local media through the activities  Volunteer Recuitment Issues:  Need lots of volunteers for the organization of nacional and international competitions  Lost talent:  The municipal school is not focused in sports performance. The children in this program could go unnoticed by the club. It’s very important the communication between school monitors and club coaches.  Monitors selection:  Lack of people skilled in athletics and has qualities as an educator 6. ISSUES ENCOUNTERED

28. 6. FUTURE PROSPECTS Comply with CLUB’S PHILOSOPHY Making the most successful results at the national and international level in both men and women of all ages

29. ¿Any Question? ¡It’s time to the Workshop Tasks!

30.  Develop a athletics project which promote athletics in your community and increase the number of kids doing athletics  What actions would you take to carry out the project in your city/town?  What problems do you expect to find ? *Example: athletics school, summer school, etc. WORKSHOP TASK 1

31.  Organize the volunteers in a national championship. You have to think about:  How many volunteers you need to achieve a successful organization of competition?  How do you spread the volunteers in the different tasks?  What facilities/material do you need for the volunteers? WORKSHOP TASK 2

33. THANK YOU!! Bárbara Hernando Fuster & Alba Miralles Alonso August, 2014

34. Bárbara Hernando Fuster & Alba Miralles Alonso August, 2014